Chelsea Hirschhorn: Frida Founder and CEO
Second Life30 Syys 2024

Chelsea Hirschhorn: Frida Founder and CEO

Chelsea Hirschhorn is the founder and CEO of the fertility, pregnancy, and infant product company Frida. Chelsea originally worked as a lawyer, first as a bankruptcy attorney during the 2008 financial crisis, and then as associate counsel and director of special events for the Miami Marlins. But after a few years, she realized that she’d built a self-sufficient business at the Marlins and started to think about other opportunities for growth. At the same time, she’d started a family, and when her son got his first cold, she pulled out a Swedish nasal aspirator called a NasFrida that her neighbor had gifted her a few months prior. She used it and thought, “Why isn’t this product available in every corner of America?” As it turned out, the neighbor, who had a business importing and selling NasFridas, was looking to sell theirs and close up shop. Chelsea took a risk, bought the stock, and the NoseFrida was born. She quickly got the product into pediatrician’s offices and began sourcing and creating new ones. Today, her company, Frida, has over 150 products; is available in major retailers like Target, CVS, and Walmart; and is carried at more than 430,000 distribution points in 45 countries. The brand offers postpartum solutions, fertility aids, and recovery kits for C-sections and incomplete pregnancies. Today, Frida is known as a massively helpful brand for new parents and hopeful ones.

Jaksot(663)

Katie Jane Hughes: Makeup Artist, Content Creator, and KJH Brand Founder

Katie Jane Hughes: Makeup Artist, Content Creator, and KJH Brand Founder

Katie Jane Hughes is a world-renowned makeup artist, content creator, and founder of the beauty brand KJH Brand. Hughes originally trained as a nail technician and worked for several years in London a...

21 Loka 202455min

The Who What Wear Podcast: How Are Different Generations Approaching Style? We Hosted a Roundtable to Find Out

The Who What Wear Podcast: How Are Different Generations Approaching Style? We Hosted a Roundtable to Find Out

This week, we're doing a deep dive into the trends, habits, and styles of Gen Z and Gen Alpha. We've assembled a fascinating panel to help us decode and break down what's popular these days and how it...

16 Loka 202449min

Claire Mazur and Erica Cerulo: 831 Stories Co-Founders

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Claire Mazur and Erica Cerulo are the founders of the modern romantic fiction entertainment company 831 Stories. The two met in college, and after graduating, Claire worked in the arts and Erica in ed...

14 Loka 20241h

The Who What Wear Podcast: Paris Fashion Week S/S 2025: Layering Hacks, Shades of Pink, and the Return of Peep Toes

The Who What Wear Podcast: Paris Fashion Week S/S 2025: Layering Hacks, Shades of Pink, and the Return of Peep Toes

Who What Wear Associate Director of Special Projects Kristen Nichols just got back from Paris Fashion Week, so we had to get her in for an episode to break down her time in the fashion capital of the ...

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Imani Ellis: The Creative Collective and CultureCon Founder and CEO

Imani Ellis: The Creative Collective and CultureCon Founder and CEO

Imani Ellis is the founder and CEO of The Creative Collective and CultureCon. Imani studied communications in college and soon after began her career as an NBC Page at 30 Rockefeller Plaza in New York...

7 Loka 202451min

The Who What Wear Podcast: Illustrator Jenny Walton on Life in Milan and Her Essential Vintage Shopping Tips

The Who What Wear Podcast: Illustrator Jenny Walton on Life in Milan and Her Essential Vintage Shopping Tips

Jenny Walton is an illustrator, a writer, and Vogue's vintage shopping columnist. She studied fashion design at Parsons School of Design and subsequently worked in fashion and textile design at places...

2 Loka 202439min

The Who What Wear Podcast: Emily in Paris Costume Designer Marylin Fitoussi Breaks Down Your Favorite Season 4 Looks

The Who What Wear Podcast: Emily in Paris Costume Designer Marylin Fitoussi Breaks Down Your Favorite Season 4 Looks

Marylin Fitoussi is the costume designer of the hit Netflix series Emily in Paris. Since its first season, Marilyn's work on the show has been a crucial and beautiful piece of the show's storytelling,...

25 Syys 202437min

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