Chelsea Hirschhorn: Frida Founder and CEO
Second Life30 Syys 2024

Chelsea Hirschhorn: Frida Founder and CEO

Chelsea Hirschhorn is the founder and CEO of the fertility, pregnancy, and infant product company Frida. Chelsea originally worked as a lawyer, first as a bankruptcy attorney during the 2008 financial crisis, and then as associate counsel and director of special events for the Miami Marlins. But after a few years, she realized that she’d built a self-sufficient business at the Marlins and started to think about other opportunities for growth. At the same time, she’d started a family, and when her son got his first cold, she pulled out a Swedish nasal aspirator called a NasFrida that her neighbor had gifted her a few months prior. She used it and thought, “Why isn’t this product available in every corner of America?” As it turned out, the neighbor, who had a business importing and selling NasFridas, was looking to sell theirs and close up shop. Chelsea took a risk, bought the stock, and the NoseFrida was born. She quickly got the product into pediatrician’s offices and began sourcing and creating new ones. Today, her company, Frida, has over 150 products; is available in major retailers like Target, CVS, and Walmart; and is carried at more than 430,000 distribution points in 45 countries. The brand offers postpartum solutions, fertility aids, and recovery kits for C-sections and incomplete pregnancies. Today, Frida is known as a massively helpful brand for new parents and hopeful ones.

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Jennifer Lopez: Actress, Singer, and Producer with Writer and Producer Elaine Goldsmith-Thomas

Jennifer Lopez: Actress, Singer, and Producer with Writer and Producer Elaine Goldsmith-Thomas

Everybody knows that before Jennifer Lopez was the multihyphenate superstar she is today, she was Jenny from the block. But most people don’t know how she made the leap from a dancer to an actor to a singer to an icon. “I always knew from a very young age that I loved performing,” Lopez tells Hillary Kerr on episode 44 of Second Life. With the help of Elaine Goldsmith-Thomas (then her agent, now a producer), who’s had a few career swaps of her own, J.Lo catapulted herself to international success. Lopez’s philosophy for mastering the pivot? “If you feel like you need to move, move.” Find out how both women paved their own paths.

24 Joulu 201832min

Kerry O'Brien: Commando Founder and CEO

Kerry O'Brien: Commando Founder and CEO

Kerry O'Brien never could have anticipated that her career in public relations would lead her to become an underwear designer, but that's exactly what happened. The entrepreneur started out in corporate PR, quickly making her way up the ranks (she was a vice president at just 25 years old). However, when September 11 happened, she felt like she needed a change. She quit her job without a plan, but it wasn't long before she found her next passion: women's underwear.

17 Joulu 201838min

Carla Hall: Chef, TV Personality, and Cookbook Author

Carla Hall: Chef, TV Personality, and Cookbook Author

Carla Hall was always a creative, but before competing on Top Chef, authoring cookbooks, and starring on The Chew, she was auditing at a big accounting firm and pursuing modeling in Europe. When she returned home from Europe—where she'd also taken up cooking—she stumbled into her own lunch delivery service that parlayed itself into catering, culinary school, and her rise to foodie fame. "It was really an adventure," she tells Hillary Kerr on episode 42 of Second Life.

10 Joulu 201849min

Meredith Melling: La Ligne Co-Founder

Meredith Melling: La Ligne Co-Founder

Meredith Melling is proof that landing your dream job isn't the end of your career path. In fact, it might even just be the beginning. Melling always wanted to work in fashion, and with a bit of luck, good timing, and the smart decision to dress for the job she wanted, not the job she had, she landed the coveted title of a fashion assistant at Vogue early in her career. But that was only the start of her journey toward creating her own consulting business and co-founding fashion brand La Ligne.

3 Joulu 201845min

Ty Haney: Outdoor Voices Founder and CEO

Ty Haney: Outdoor Voices Founder and CEO

Tyler Haney knows activewear. She was raised in Boulder, Colorado—a town known for its outdoor activities—and grew up running track and field. With a few courses in business and design under her belt paired with the desire to create a sporty uniform for recreational activity, Haney eventually became the CEO and founder of her own brand, Outdoor Voices. However, her journey was filled with challenges and missteps that she looks back on as lessons learned.

26 Marras 201842min

Christina Tosi: Milk Bar Founder and CEO

Christina Tosi: Milk Bar Founder and CEO

Before Christina Tosi started Milk Bar—the trendy bakery known for its covetable, playful desserts—she was studying math and Italian in college with dreams of becoming a mathematician, a UN translator, or a perhaps a truck driver (yes, really). "I like to be uncomfortable," the entrepreneur tells Hillary Kerr on episode 39 of Second Life. Drawn to restaurant life with a passion for baking, Tosi moved on from her mathematical endeavors to pursue cooking at culinary school and (with a lot of hard work) went on to found her very own wildly successful bakery. Here's how she made it happen. Sign up for Christina Tosi's new Beyond Baking mailer at christinatosi.com.

19 Marras 201851min

Cyndi Ramirez-Fulton: Chillhouse Founder

Cyndi Ramirez-Fulton: Chillhouse Founder

If you've ever visited NYC's trendy new spa-salon-café hybrid, Chillhouse, you can already appreciate the way Cyndi Ramirez-Fulton is cashing in on the wellness industry one adaptogen latte and hangover-curing massage at a time. The "destination for modern self-care," as she describes it, is stylish, relaxing, and affordable—not to mention incredibly Instagram-friendly. But Fulton wasn't always involved in the wellness world, though. In fact, she dropped out of college to work in the nightlife world promoting clubs before ever landing her first desk job.

12 Marras 201837min

Eva Chen: Instagram's Director of Fashion Partnerships

Eva Chen: Instagram's Director of Fashion Partnerships

Eva Chen's résumé reads like the front row of a well-stocked magazine stand. She's held jobs at publications like Harper's Bazaar, Elle, Teen Vogue, and Lucky (where she was editor in chief, no less). Although landing a job as editor in chief of a major publication sounds like the peak of one's career, Chen was just getting started. Now, she's catapulted to director of fashion partnerships for Instagram, has written her first book (a children's story called Juno Valentine and the Magical Shoes), and is trying her hand at design with the launch of a capsule collection with Janie and Jack in conjunction with her book.

5 Marras 201843min

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