The hypnotising effect of Valentine’s day
Nudge12 Helmi 2024

The hypnotising effect of Valentine’s day

Special days like Valentine’s day have an interesting effect on us. In ancient Roman times they inspired men to whip each other with animal hides. And today, they encourage men to spend hundreds on prospective partners. In today’s Nudge, researcher Danny Zane explains why this happens, sharing his eye-opening studies on how these special days affect us. Danny’s webpage at Lehigh: https://business.lehigh.edu/directory/daniel-zane The dark history of Valentine’s day: https://tinyurl.com/yfh68kj5 My experiment with International Podcast Day: https://im.ge/i/PrV4l9 Sign up to my newsletter: https://www.nudgepodcast.com/mailing-list

Jaksot(281)

Why 'doing everything' at work won't work

Why 'doing everything' at work won't work

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28 Marras 202225min

The secrets salespeople won’t tell you

The secrets salespeople won’t tell you

Ever struggled to put your child to bed? To motivate your employee? Or to get your spouse to take the bins out? If you have, you probably struggle with selling. See selling is something all of us do. ...

21 Marras 202227min

I used an ancient storytelling trick to get 11k TikTok followers

I used an ancient storytelling trick to get 11k TikTok followers

Today’s title sounds like clickbait, but that’s the point. In this show, I share the history of clickbait, why curiosity can make someone seem more attractive, the science behind memory, and how I got...

14 Marras 202221min

Julius Caesar: How to influence an empire

Julius Caesar: How to influence an empire

Julius Caesar is considered by most historians the greatest military commander of all time. You might know of his war strategies, battle tactics, and perhaps his career history. But I bet you don’t kn...

7 Marras 202227min

Cost-free marketing that actually works

Cost-free marketing that actually works

The biggest lie in business? Maybe it’s “you have to spend money to make money”. There are plenty of examples of cost-free marketing based on proven behavioural science tactics that get results. Liste...

31 Loka 202226min

How a blanket design saved 1,000s from malnutrition

How a blanket design saved 1,000s from malnutrition

Millions die from malnutrition each year. But it’s not always due to a lack of healthcare. In some communities, there’s a distrust of medical officials. So, how do you save lives when people won’t lis...

24 Loka 202220min

Is growth mindset training a waste of time?

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Grit, growth mindset, resilience training. This stuff is important, at least according to the books, schools and courses that charge thousands teaching it. But is it useful or utter rubbish? On today’...

17 Loka 202228min

The surprising trait that links elite performers

The surprising trait that links elite performers

There’s one trait that links many of the world’s elite performers. Many Olympic winners, world record holders and Champions League football players share it. It’s not what you’d expect (and it’s defin...

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