718 | LLMs and "Summarization Engines" w/ Kristine Schachinger

718 | LLMs and "Summarization Engines" w/ Kristine Schachinger

What is the future of Large Language Models and Search?

Kristine Schachinger, SEO consultant at Sites Without Walls, joins us for another episode to discuss the intricacies of Navboost and its ramifications for SEO. Drawing insights from the recent Google versus DOJ court documents, she unpacks this misunderstood "ranking signal."

Continuing the conversation, Kristine shares the concept of "summarization engines" in replacement of AI Search - as she weighs into what the future of search may be and most likely won't be. Large language models aren't all what they are cracked up to be. What is the real scenario, with worsening quality, exploding costs, and unsustainable investments?

[00:05:52] Ensuring Factual Information To Protect Clients.

[00:10:24] Google's Monopoly Deemed Illegal; Future Uncertain.

[00:14:17] EDGE of the Web Sponsor: Site Strategics

[00:18:36] Could AI Become The Default Search Engine?

[00:22:09] Language Models: Quality, Costs, Investment.

[00:27:40] AI Models Decentralized

[00:34:06] EDGE of The Web Sponsor: Wix Studio

Thanks to our sponsors!

Site Strategics: http://edgeofthewebradio.com/site

Wix: http://edgeofthewebradio.com/wix

Follow Our Guest

Twitter: https://x.com/schachin

LinkedIn: https://www.linkedin.com/in/kschachinger-seo

Jaksot(844)

739 | EDGE Tool Series: Practical Testing w/ SEOTesting.com

739 | EDGE Tool Series: Practical Testing w/ SEOTesting.com

Our EDGE Tool Series continues with the second episode with Ryan Jones, Marketing at SEOTesting.com. Dig into this thing, it's a blast! We dive deep into the world of SEO testing with Ryan as we expl...

17 Tammi 202536min

738 | EDGE Tool Series: SEOTesting.com w/ Ryan Jones

738 | EDGE Tool Series: SEOTesting.com w/ Ryan Jones

We continue our EDGE Tool Series with Ryan Jones, Marketing at SEOTesting.com. This is a fantastic tool for A/B testing for your SEO efforts. We discuss Ryan's nearly decade-long tenure in digital mar...

8 Tammi 202538min

737 | EDGE Tool Series: Digging into AlsoAsked.com and Google Bugs

737 | EDGE Tool Series: Digging into AlsoAsked.com and Google Bugs

Mark Williams-Cook continues on the EDGE with the last show of 2024 - discussing his recent findings of a Google bug exploit that shows us a HUGE insight into ranking factors. Learning from the endpoi...

31 Joulu 202450min

736 | News from the EDGE | Week of 12.16.2024

736 | News from the EDGE | Week of 12.16.2024

Our LAST News show of the year! Thanks to all of our listeners for making this year another successful year for EDGE of the Web! Let us know your thoughts of the show at https://ratethispodcast.com/ED...

20 Joulu 202430min

735 | EDGE Tool Series: AlsoAsked w/ Mark William-Cook

735 | EDGE Tool Series: AlsoAsked w/ Mark William-Cook

Mark Williams-Cook is back on the EDGE, diving into the shifting landscape of search engines and SEO, where generative AI tools like Search GPT and ChatGPT are trying to steal the spotlight. But let's...

18 Joulu 202436min

734 | News from the EDGE | Week of 12.9.2024

734 | News from the EDGE | Week of 12.9.2024

We reached out across the pond, and we got him, Andrew Optimisey joins us on the EDGE this week! We tackle a lot in a short time frame: marketing shortcuts and data ownership are at the top of the hea...

12 Joulu 202441min

733 | EDGE Tool Series: Tracking Authenticity w/ Jon Gillham

733 | EDGE Tool Series: Tracking Authenticity w/ Jon Gillham

In this episode of EDGE of the Web, we sit down with Jon Gillham, the seasoned entrepreneur and founder/CEO of Originality AI, to explore the intersection of artificial intelligence and content strate...

11 Joulu 202439min

732 | EDGE Tool Series: Originality.AI - AI Content Detection

732 | EDGE Tool Series: Originality.AI - AI Content Detection

We're joined by Jon Gillham, a seasoned entrepreneur and the CEO of Originality AI, a cutting-edge tool designed to detect human vs. AI-generated content. We'll explore Originality AI's impressive acc...

6 Joulu 202438min

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