Creator Playbooks24 Syys 2024

Meet The Viral Editor Who Saved Steven Bartlett

Anthony Smith is the creative mastermind behind the viral trailers for Steven Bartlett’s podcast, The Diary of a CEO, with over 7 million subscribers.Get Diary of a CEO's Strategy (FREE): https://callummcdonnell.substack.com/ Formerly a video editor for major film and TV franchises like James Bond and Marvel, Anthony has revolutionised podcast marketing by bringing cinematic storytelling to short-form social media content.Tune in to learn how his innovative podcast promotion strategies have significantly boosted The Diary of a CEO’s visibility, setting a new industry standard.Tools I use:VidIQ - https://vidiq.com/creatorplaybooks/Riverside - https://riverside.fm/?via=callumListen on Podcast Player: https://podcasters.spotify.com/pod/show/callum-mcdonnellFollow Callum on socials: Instagram - https://www.instagram.com/thecallummc/ Tiktok - https://www.tiktok.com/@heycallum Twitter - https://twitter.com/McdonnellCallum LinkedIn - https://www.linkedin.com/in/callummcdonnell/ Follow Anthony on socials:Instagram - https://www.instagram.com/anthonyr.smith/LinkedIn - https://www.linkedin.com/in/antsmith93/Work with Callum: https://bit.ly/4igCv4zTimestamps:00:00 Introduction01:01 How I Got a Job with Steven Bartlett07:59 Evolution of Trailer Making11:00 How to Measure Success24:47 Diary of a CEO’s Blueprint for Creating Trailers26:35 What Makes a Good Hook?35:34 Which Metrics Matter Most?37:42 Crafting the Moment of Value41:47 The Defense Lawyer Narrative Structure44:12 Diary of a CEO’s Weekly Workflow49:51 Urgency in Social Media58:11 Tips for Hiring and Managing Great Video Editors01:05:18 What It’s Like to Work with Steven Bartlett01:09:22 How Ownership and Purpose Drive Editing Success01:17:30 Quickfire Questions

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Jaksot(54)

PAW Patrol Founder: 11 Principles That Built a $2 Billion Empire | Ronnen Harary

Get a FREE breakdown of Ronnen's frameworks in my newsletter: https://bit.ly/4dosm2jStart or grow your own Podcast with me: https://bit.ly/4r1fhSiRonnen Harary is the co-founder and chairman of Spin M...

16 Syys 1h 3min

Life Update: Hitting £1M A Year, Becoming A Dad & Selling My Business

Get weekly content growth playbooks in my FREE newsletter: https://bit.ly/4iMG1DVWork with me: https://bit.ly/4cziyCuIt's time for the mid-year update. So far, this has been one of the most challengin...

2 Syys 28min

Founder Vlog: 10 Downing Street, Private Jet Shoot & Podcast Strategy Day

Get weekly content growth playbooks in my FREE newsletter: https://bit.ly/3T7VV13Work with me: https://bit.ly/4hbeLhcA look inside a week running a content led business, from 10 Downing Street to a pr...

23 Heinä 15min

World’s No 1 LinkedIn Creator: I’ll 10x Your Reach in 92 Minutes | Lara Acosta

Get the FREE breakdown of Lara's frameworks in my newsletter: https://bit.ly/4w4oRVKApply to work with me: https://bit.ly/3SgmP6zLara Acosta is a founder, creator, and personal branding strategist who...

24 Kesä 1h 32min

Meet The Marketing Genius Working with Red Bull, Nike & ASOS

Get the breakdown of Sedge's frameworks in my free newsletter: https://bit.ly/4tNXDkR Apply to work with me: https://bit.ly/4hdIIgB Sedge Beswick is a brand and influencer marketing expert who’s worke...

20 Touko 1h 9min

Meet The Advertising Genius Behind Steven Bartlett

Get a breakdown of Tom's frameworks in my free newsletter: https://bit.ly/48JKUaaApply to work with me:https://bit.ly/4zZb8CyTom Lewis is Steven Bartlett’s advertising performance partner and co-found...

1 Huhti 1h 30min

Marketing Genius: Social Media Is About to Change Forever (Here’s What to Do)

Get the breakdown of Michael’s frameworks in my free newsletter: https://bit.ly/41tiga0Apply to work with me: https://bit.ly/3UD2ycsMichael is a brand and social media strategist known for his work at...

25 Maalis 1h 16min

Viral Accountant: “I Make $100k a Week from Instagram!” Rachel Harris

Get a breakdown of Rachel’s frameworks in my free newsletter: ⁠https://bit.ly/4bcKHi9⁠Apply to work with me: https://bit.ly/3UzssOk Rachel Harris is a multi award-winning industry leader, content crea...

4 Maalis 1h 21min