Happy Birthday, Grimace! A Brave Brands Celebration.
MIXED COMPANY7 Loka 2024

Happy Birthday, Grimace! A Brave Brands Celebration.

Join us for our Brave Brands episode of The Advertising Club of NY presents Mixed Company Podcast! This episode celebrates Advertising Week and the annual Brave Brands celebration! We're diving into the amazing Grimace's Birthday campaign by Wieden + Kennedy and McDonald's. We can't wait to chat with our talented creatives & guests: Kelsey Heard, Nell Stevens, and Chane Rennie. We'll explore how this iconic campaign blended nostalgia and innovation, capturing the hearts of long-time fans and a new generation of young consumers. We’ll share the journey of modernizing a beloved character and how they stayed true to McDonald's brand values. Plus, we’ll discuss the team's bravest moments in bringing this campaign to life! Take look at the campaign here: https://www.wk.com/work/grimaces-birthday-mcdonalds/

Tämä jakso on lisätty Podme-palveluun avoimen RSS-syötteen kautta eikä se ole Podmen omaa tuotantoa. Siksi jakso saattaa sisältää mainontaa.

Jaksot(164)

Episode 81: Crisis Shift

Episode 81: Crisis Shift

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Episode 80: Hard Knock Life

Episode 80: Hard Knock Life

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Episode 79: For the Culture feat. Monique L. Nelson

Episode 79: For the Culture feat. Monique L. Nelson

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2 Maalis 202031min

Episode 78 : Pandering for Progress

Episode 78 : Pandering for Progress

During Super Bowl LIV, the NFL will release a spot to spotlight the work their Player's Coalition is doing to shine a light on police brutality. Exactly what Colin Kaepernick was doing. He is still un...

27 Tammi 202051min

Episode 77: The Only One There ft: Shameka Brown Barbosa & Julius Dunn II

Episode 77: The Only One There ft: Shameka Brown Barbosa & Julius Dunn II

The most successful people in the world, from Oprah to Jay-Z, have coaches. So, why not us? Shameka and Julius, from The Only One There, join us to discuss their approach to executive coaching and why...

22 Tammi 20201h 9min

Bonus Episode- New Beginnings Feat. Karinna Schultz

Bonus Episode- New Beginnings Feat. Karinna Schultz

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31 Joulu 20191min

Episode 76: House Party 2019 feat. Mara Lecocq & Bennett D. Bennett

Episode 76: House Party 2019 feat. Mara Lecocq & Bennett D. Bennett

Kai recaps some of this year's biggest industry topics with the help of our friends of the show, Mara Lecocq & Bennett D. Bennett. They touch on all the things from Russia, to #metoo aftermath, to lif...

31 Joulu 20191h

Episode 75: Movers & Makers feat. Shante Bacon

Episode 75: Movers & Makers feat. Shante Bacon

Shante Bacon, the founder and CEO of the acclaimed ONE/35 Agency, is not new to making things happen for real and for the culture. She sat down with Kai to talk about her move from the music biz to ma...

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