The Pros and Cons of Polarizing Marketing
In episode #2443, Neil and Eric discuss the pros and cons of polarizing marketing. When you use polarizing marketing, you run the risk of alienating your audience. But you also create an opportunity t...
3 Touko 20236min
Should You Take Every Press Appearance?
In episode #2442, we discuss whether or not it’s a good idea to take every press appearance presented to you. We look at forms of press appearances and explain why we feel it’s often better to say, “N...
2 Touko 20237min
Reaction to LinkedIn's Latest Features
In episode #2441, we share our thoughts on LinkedIn’s new features. There are multiple, from recruiting to analytics and collaborations, and we urge you to check them out. Tune in as we explain how Li...
1 Touko 20236min
How AutoGPTs Will Change Business & Marketing
In episode #2440, we discuss the ways in which AutoGPTs are going to change business and marketing forever. AutoGPTs differ from ChatGPT in that they don’t require human assistance to function optimal...
30 Huhti 20238min
Project Magi: Google's Making Big Changes to Search
In episode #2439, we’re talking about Project Magi. Google is ushering in changes to its search engine to remain competitive as companies like Samsung threaten their reign. The increasing rate of inno...
29 Huhti 202310min
What You Can Learn From The Best Newsletter Businesses
In episode #2438, we reflect on the marketing-related lessons we’ve learned from the best newsletter businesses out there. If you’re unsure of what newsletter businesses are and how they operate, you’...
28 Huhti 202310min
How to Build an Organization of Top-Performing Marketers
In episode #2437, we’re tackling the topic of building a team of top-performing marketers. We discuss what it means to be a top marketing performer and the qualities these people share, as well as the...
27 Huhti 202310min
Jack in the Box & Mint Mobile Shake Things Up
In episode #2436, we discuss the unlikely collaboration between mobile coverage company Mint Mobile and fast food chain, Jack in the Box. Both companies are targeting the same demographic and by some ...
26 Huhti 20236min
