Conversation with Stacy Graiko, Managing Director, Qualitative Research, Kantar
Retail Revolution9 Huhti 2020

Conversation with Stacy Graiko, Managing Director, Qualitative Research, Kantar

Stacy Graiko shares her perspective on customer shifts and expectations for retailers, from a psychological perspective with a focus on Millenials and GenX, as well as short term considerations related to Covid-19. She also discusses the need for more gender parity and representation of woman in the fashion and retail industries. Stacy is a GenXer, mom, research geek, believer in positive psychology and brand champion. She is passionate about helping brands create high quality connections with consumers. Her expertise is in brand strategy through qualitative research for CPG, health and beauty, food/beverage, fashion, automotive and service brands. She works collaboratively with Kantar resources to bring best minds thinking to clients. Stacy is the Managing Director of Qualitative Research at Kantar. She is an advocate for women’s leadership, and author of the best-selling book Your Brand, The Women Entrepreneur’s Guide to Getting Paid to be Bold, Brilliant and Unapologetically You. Learn more: LinkedIn | Kantar Hosted by: Christopher Lacy, Assistant Professor, Parsons School of Design Produced by: Joshua Williams, Assistant Professor, Parsons School of Design Executive Producer: Fashion Consort Follow the podcast on Instagram: @RetailRevolutionPodcast Learn more about your ad choices. Visit podcastchoices.com/adchoices

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Summer Intern Takeover: Influencers and Authenticity

Summer Intern Takeover: Influencers and Authenticity

Maria Soubbotina discusses the foundation for authentic influencer campaigns with Gabrielle Lamy. Maria and Gabrielle are both graduates of the Fashion Management program at Parsons School of Design i...

9 Syys 202111min

Summer Intern Takeover: Creating Your Fashion Brand

Summer Intern Takeover: Creating Your Fashion Brand

Maggie Kanan gets tips on how to develop a new fashion brand in a saturated market with designer and professor Susanna Moyer. Maggie is a graduate student in the Fashion Management program at Parsons ...

9 Elo 202114min

Summer Intern Takeover: Experiential Retail Post Covid

Summer Intern Takeover: Experiential Retail Post Covid

Naomi Kennedy discusses the tenets of experiential retailing with PhD candidate and retail specialist, Kelcie Slaton, and how the pandemic has accelerated its shift. Naomi is a graduate student in the...

15 Heinä 202120min

Summer Intern Takeover: Diversity, Inclusivity and Swimwear

Summer Intern Takeover: Diversity, Inclusivity and Swimwear

Maggie Kanan discusses the intersection between body diversity and inclusivity in swimwear with Creative and Casting Director Gilleon Smith-Mercado. Maggie is a graduate student in the Fashion Managem...

14 Heinä 202115min

Summer Intern Takeover: Women's Leadership in Fashion

Summer Intern Takeover: Women's Leadership in Fashion

Maria Soubbotina discusses the lack of women in leadership positions in the fashion and retail industries with Natalie O'Neal. Both are graduate students in the Fashion Management program at Parsons S...

13 Heinä 202111min

Conversation with Camilla Olson, CEO, Savitude

Conversation with Camilla Olson, CEO, Savitude

Born in Alaska, Camilla Olson is an inventor and holds two U.S. patents with three more in process. She is a serial entrepreneur; was a venture capitalist. She founded two big data predictive modeling...

4 Touko 202129min

Conversation with Tricia Carey, Director of Global Business Development, Lenzing Group

Conversation with Tricia Carey, Director of Global Business Development, Lenzing Group

Tricia is a results-focused professional with over 20 years of experience in progressive merchandising and marketing roles within the fashion industry. She is experienced in supporting supply chain re...

27 Huhti 202134min

Conversation with Sass Brown, Author / Educator

Conversation with Sass Brown, Author / Educator

Sass Brown is a writer, journalist, researcher, educator and activist in ethical fashion. She was the former acting dean of the School of Art and Design at the Fashion Institute of Technology (FIT) in...

20 Huhti 202134min

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