Conversation with Lauren McGuire, President, Man Made Music
Retail Revolution21 Huhti 2020

Conversation with Lauren McGuire, President, Man Made Music

Lauren McGuire discusses sonic branding and the use of sound overall in retail environments, online and onsite. She focuses on how sound impacts the shopping experience, and shares her insight on how sound might be used after we reach the end of the pandemic. Lauren is an expert in sonic Branding, music for television and experience sound design. She is a frequent speaker on sonic branding and emotion-based brand strategy and research. Lauren is the president of the global sonic studio, Man Made Music, creating music and sound to solve business challenges, including The Superbowl on NBC, IMAX, 30 for 30 on ESPN, CBS News, as well as the sounds of AT&T, Citi and AmEx. Learn more: LinkedIn | Man Made Music Hosted by: Christopher Lacy, Assistant Professor, Parsons School of Design Produced by: Joshua Williams, Assistant Professor, Parsons School of Design Executive Producer: Fashion Consort Follow the podcast on Instagram: @RetailRevolutionPodcast Learn more about your ad choices. Visit podcastchoices.com/adchoices

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Summer Intern Takeover: Influencers and Authenticity

Summer Intern Takeover: Influencers and Authenticity

Maria Soubbotina discusses the foundation for authentic influencer campaigns with Gabrielle Lamy. Maria and Gabrielle are both graduates of the Fashion Management program at Parsons School of Design i...

9 Syys 202111min

Summer Intern Takeover: Creating Your Fashion Brand

Summer Intern Takeover: Creating Your Fashion Brand

Maggie Kanan gets tips on how to develop a new fashion brand in a saturated market with designer and professor Susanna Moyer. Maggie is a graduate student in the Fashion Management program at Parsons ...

9 Elo 202114min

Summer Intern Takeover: Experiential Retail Post Covid

Summer Intern Takeover: Experiential Retail Post Covid

Naomi Kennedy discusses the tenets of experiential retailing with PhD candidate and retail specialist, Kelcie Slaton, and how the pandemic has accelerated its shift. Naomi is a graduate student in the...

15 Heinä 202120min

Summer Intern Takeover: Diversity, Inclusivity and Swimwear

Summer Intern Takeover: Diversity, Inclusivity and Swimwear

Maggie Kanan discusses the intersection between body diversity and inclusivity in swimwear with Creative and Casting Director Gilleon Smith-Mercado. Maggie is a graduate student in the Fashion Managem...

14 Heinä 202115min

Summer Intern Takeover: Women's Leadership in Fashion

Summer Intern Takeover: Women's Leadership in Fashion

Maria Soubbotina discusses the lack of women in leadership positions in the fashion and retail industries with Natalie O'Neal. Both are graduate students in the Fashion Management program at Parsons S...

13 Heinä 202111min

Conversation with Camilla Olson, CEO, Savitude

Conversation with Camilla Olson, CEO, Savitude

Born in Alaska, Camilla Olson is an inventor and holds two U.S. patents with three more in process. She is a serial entrepreneur; was a venture capitalist. She founded two big data predictive modeling...

4 Touko 202129min

Conversation with Tricia Carey, Director of Global Business Development, Lenzing Group

Conversation with Tricia Carey, Director of Global Business Development, Lenzing Group

Tricia is a results-focused professional with over 20 years of experience in progressive merchandising and marketing roles within the fashion industry. She is experienced in supporting supply chain re...

27 Huhti 202134min

Conversation with Sass Brown, Author / Educator

Conversation with Sass Brown, Author / Educator

Sass Brown is a writer, journalist, researcher, educator and activist in ethical fashion. She was the former acting dean of the School of Art and Design at the Fashion Institute of Technology (FIT) in...

20 Huhti 202134min

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