Market Price
Florist Life13 Heinä 2021

Market Price

I hear so often, "what should I charge for that?". There is no real mystery of the markups and margins of the retail world. If we examine closely how we can use our intuition, creativity, and logic... we will find new ways to price our products and services that make more sense in the modern world. Throw away old thinking and dated retail practices. Now is the time to get what you need while exploring new ideas in the weird world of floristry.

Jaksot(32)

Who, What, Where?

Who, What, Where?

It's simple, ask these questions when selling your floral creations, and you will be on the path to sending the most appropriate designs for your customer. Also, sometimes we get caught up in trying t...

22 Helmi 202225min

Autopilot

Autopilot

There is a definite correlation between our comfort level and our creativity. Often, we find ourselves being our most creative when we are under pressure. It seems that our creative drive comes from a...

17 Helmi 202251min

Lazy or Efficient?

Lazy or Efficient?

There comes a time when we realize that short-cuts or cutting corners end up making a fool of us. In hopes of efficiency, we end up with the short end of the stick. Cutting corners is a kind way of de...

25 Tammi 202248min

Good Vibes

Good Vibes

It's a new year... Positive energy and good vibes are what we all need to start it off.  What better way than to begin with your own attitude?  Turning that frown upside down is the beginning to sprea...

4 Tammi 202246min

Measuring Up

Measuring Up

Measure up: to meet a particular requirement, standard or expectation.  Depending on the perception your client has of the design work you offer, and the expectation they have of the work, do you meas...

21 Joulu 202129min

Inspiration Revisited

Inspiration Revisited

This episode, my 25th, revisits my first episode titled "Inspiration" as a rejuvenation and explores a few new avenues. I talk about how nature around me and you can inspire and direct us to create ou...

12 Joulu 202133min

Ordinary or Evocative

Ordinary or Evocative

Thanksgiving is upon us, and it made me think... why do people always move the flower arrangement off the table during dinner?  I am no dummy... I understand that the bird needs room on the table, but...

23 Marras 202131min

Wiggle Room

Wiggle Room

When it comes to our contracts and our floral offerings, we often have disruption in what we have promised our client due to the recent issues with the supply chain of our industry. We want to provide...

9 Marras 202135min

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