SPI 516: The Numbers Are Vital, but This Is More Important

SPI 516: The Numbers Are Vital, but This Is More Important

#516 We're going to talk some numbers today—and we're also going to go beyond the numbers. Here's one number: This podcast has gotten 65 million downloads and counting, which is awesome. And it's important to share numbers like that, because they represent social proof that the podcast is worth paying attention to. But there's something much more important than a number like 65 million: the people at the other end of it. On Wednesday, I spoke with Dustin Bakkie about accessibility and universal design. We talked about how creators and entrepreneurs can make our content more accessible to those who may be hearing or sight impaired, or have another disability. Everyone should have an equal ability to access the things we're creating. So, go ahead and listen to episode 515, if you haven't already. It's a great one, on a topic that's so important. That episode also got me thinking about numbers—big numbers like 65 million, and small numbers like ten. And how getting fixated on the numbers can cause us to make bad decisions, like not making our content accessible to everybody just because "enough" people can still access it. Most people who visit our websites and social channels are not going to need additional help to see or hear our content. So, does that mean we should ignore everybody else? No. If that were the case, then you wouldn't see handicap ramps or parking spaces anywhere. That's really what this is all about to me, serving the people in your audience, no matter who they are, no matter where they're from, no matter what challenges they might have. And that's why I still, every single month, love having direct conversations with people in my audience. That's where that number ten comes in, and it's what I want to talk about in today's follow-up Friday episode. Show notes and more at SmartPassiveIncome.com/session516.

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Jaksot(924)

SPI 125: Small Secrets to Stay Mentally Focused and at the Top of Our Entrepreneurial Game

SPI 125: Small Secrets to Stay Mentally Focused and at the Top of Our Entrepreneurial Game

#125: I have Shawn Stevenson on the show today to help us discover a few things we can do to maximize our output as entrepreneurs, and help us become our best selves and stay at the top of our game. Podcast show notes available here: https://www.smartpassiveincome.com/session125 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

5 Syys 20141h

SPI 124: Your Author Empire—Pick a Niche and Publish for Profit with Steve Scott

SPI 124: Your Author Empire—Pick a Niche and Publish for Profit with Steve Scott

#124: Like most communities that you’ll create online, there always seems to be a few standouts—people who rise to the top as the most helpful and active in the forum. One clear standout in this particular group is an author named Steve Scott, who is always offering his advice, responding to questions and sharing his success. Podcast show notes available here: https://www.smartpassiveincome.com/session124 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

2 Syys 201444min

SPI 123: Turning a So-So Blog into a So-Profitable Brand—Gretchen and Jason from Woodland Bakery

SPI 123: Turning a So-So Blog into a So-Profitable Brand—Gretchen and Jason from Woodland Bakery

#123: In this session of The SPI Podcast, I’m excited to welcome Gretchen and her partner Jason from Woodland Bakery Blog—a brand that Gretchen started out of a passion for baking. At first, things were fun and exciting but then after the “honeymoon period” ended, she kept it going but with less than stellar results. Some traffic, some income, but that’s it. That’s when she connected with Jason, who took her so-so brand and turned it into something extremely profitable. Podcast show notes available here: https://www.smartpassiveincome.com/session123 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

21 Elo 201439min

SPI 122: From Teachers to Totally Rocking It Online—Shane and Jocelyn Sams Share Their Success Story

SPI 122: From Teachers to Totally Rocking It Online—Shane and Jocelyn Sams Share Their Success Story

#122: Today I’d like to share an incredible success story packed with valuable strategies and actionable tips from not just one, but two people—a husband and wife combo who each have their own respective successful online businesses in completely different niches. Shane and Jocelyn Sams were teachers (Shane a teacher and football coach and Jocelyn a librarian) before they discovered the Smart Passive Income Podcast and gave online business a shot. Podcast show notes available here: https://www.smartpassiveincome.com/session122 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

15 Elo 201442min

SPI 121: A Crash Course on Charisma—A Guide to Winning In-Person Encounters with Jordan Harbinger

SPI 121: A Crash Course on Charisma—A Guide to Winning In-Person Encounters with Jordan Harbinger

#121: There’s an art to being charismatic, which is why I’m super excited to welcome Jordan Harbinger from The Art of Charm and The Art of Charm Podcast to the show today. He’s got an incredibly successful business teaching people how to be confident and put their best self forward, and he shares a TON of tips and strategies for us to help us do the same. If you’re going to any conferences or meetings anytime soon, this is definitely a podcast episode you should listen to. Podcast show notes available here: https://www.smartpassiveincome.com/session121 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

7 Elo 201452min

SPI 120: How to Create the Ultimate Flagship Product—From Research to Launch and Beyond with Ramit Sethi

SPI 120: How to Create the Ultimate Flagship Product—From Research to Launch and Beyond with Ramit Sethi

#120: The last time Ramit Sethi from IWillTeachYouToBeRich.com was on the SPI Podcast he dropped some huge knowledge bombs on us about the psychology of selling, and also gave us great, actionable advice on pricing our products. I invited Ramit to come back on the show for two specific reasons: A high demand from the audience; and to get into the deep details of one of his most successful products. Podcast show notes available here: https://www.smartpassiveincome.com/session120 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

31 Heinä 201456min

SPI 119: What Is the “Minimum Marketable Event?” (And How Did LeadPages Use It To Go from Zero to 25K Customers in Less Than Two Years?)

SPI 119: What Is the “Minimum Marketable Event?” (And How Did LeadPages Use It To Go from Zero to 25K Customers in Less Than Two Years?)

#119: In this episode, we recap a couple of the strategies that were talked about the last time (namely the ones I’ve implemented myself and the results), and we also get into some launch strategies as well, which were very interesting because he talked about things I’ve never heard of before, including something called the minimum marketable event. Podcast show notes available here: https://www.smartpassiveincome.com/session119 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

24 Heinä 201454min

SPI 118: How to Raise Capital for Your Startup with Bill Glaser

SPI 118: How to Raise Capital for Your Startup with Bill Glaser

#118: The world of raising capital and startup funds is completely unknown to me, which is why I’m extremely happy to welcome Bill Glaser to the show today to tell us all about it. You may have an amazing idea in your head for a product or business that could only come to life if you had the funds to make it happen. If that’s the case, then this episode is for you. There are a lot of lessons to be learned here, even if you’re already established and simply want to grow and expand. Podcast show notes available here: https://www.smartpassiveincome.com/session118 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

17 Heinä 201455min

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