SPI 516: The Numbers Are Vital, but This Is More Important

SPI 516: The Numbers Are Vital, but This Is More Important

#516 We're going to talk some numbers today—and we're also going to go beyond the numbers. Here's one number: This podcast has gotten 65 million downloads and counting, which is awesome. And it's important to share numbers like that, because they represent social proof that the podcast is worth paying attention to. But there's something much more important than a number like 65 million: the people at the other end of it. On Wednesday, I spoke with Dustin Bakkie about accessibility and universal design. We talked about how creators and entrepreneurs can make our content more accessible to those who may be hearing or sight impaired, or have another disability. Everyone should have an equal ability to access the things we're creating. So, go ahead and listen to episode 515, if you haven't already. It's a great one, on a topic that's so important. That episode also got me thinking about numbers—big numbers like 65 million, and small numbers like ten. And how getting fixated on the numbers can cause us to make bad decisions, like not making our content accessible to everybody just because "enough" people can still access it. Most people who visit our websites and social channels are not going to need additional help to see or hear our content. So, does that mean we should ignore everybody else? No. If that were the case, then you wouldn't see handicap ramps or parking spaces anywhere. That's really what this is all about to me, serving the people in your audience, no matter who they are, no matter where they're from, no matter what challenges they might have. And that's why I still, every single month, love having direct conversations with people in my audience. That's where that number ten comes in, and it's what I want to talk about in today's follow-up Friday episode. Show notes and more at SmartPassiveIncome.com/session516.

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Jaksot(924)

SPI 301: How a Data Scientist Pivoted into a New Brand (And Won a Tesla Roadster)

SPI 301: How a Data Scientist Pivoted into a New Brand (And Won a Tesla Roadster)

#301: Today I'm talking to Ben Sullins, the founder of Teslanomics.co, who listened to the signals, pivoted into the Tesla space on YouTube, and won a Tesla Roadster! Ben shares his knowledge of how the YouTube algorithm works. Podcast show notes available here: https://www.smartpassiveincome.com/session301 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

17 Tammi 201855min

SPI 300: Meet the Mastermind Members in “The Green Room”

SPI 300: Meet the Mastermind Members in “The Green Room”

#300: To celebrate Episode 300, I'm speaking with the other five members of my mastermind group, The Green Room: Leslie Samuel, Michael Stelzner, Cliff Ravenscraft, Mark Mason, and Ray Edwards. Learn what they've been up to, what's on the horizon, and some takeaways that you can apply back to your own business journey. Podcast show notes available here: https://www.smartpassiveincome.com/session300 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

10 Tammi 20181h 18min

SPI 299: The Humble Beginnings of Hmong Baby

SPI 299: The Humble Beginnings of Hmong Baby

#299: Hear a special conversation with Hmong Baby founders Mykou and Touger Thao, about what they've learned after marketing and successfully launching their products. They used the pre-selling method that I advocate in my book, Will It Fly? You'll hear about their experience with a giveaway that went wrong, Facebook Messenger, and ManyChat. Podcast show notes available here: https://www.smartpassiveincome.com/session299 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

3 Tammi 201852min

SPI 298: Before Your New Year Begins . . .

SPI 298: Before Your New Year Begins . . .

#298: The end of the year is an opportunity to reflect, and this episode will inspire you, going forward, to be vulnerable and courageous in 2018. Podcast show notes available here: https://www.smartpassiveincome.com/session298 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

27 Joulu 201729min

SPI 297: Looking Back at 2017—What Went Well, What Did Not

SPI 297: Looking Back at 2017—What Went Well, What Did Not

#297: This week I'm revealing what did not go according to plan in 2017, what I learned, and what lessons you can take away from my experiences. Podcast show notes available here: https://www.smartpassiveincome.com/session297 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

20 Joulu 201732min

SPI 296: What’s Coming in 2018 for the Podcast and SPI

SPI 296: What’s Coming in 2018 for the Podcast and SPI

#296: In today's episode, I'm revealing my plans for an exciting, fresh, and higher-value 2018, including YouTube, an accelerator program, and how I'm changing my blog content. Podcast show notes available here: https://www.smartpassiveincome.com/session296 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

13 Joulu 201739min

SPI 295: 35 Quick Life Lessons from 35 Years of Life—Plus a Pencils of Promise Birthday Challenge!

SPI 295: 35 Quick Life Lessons from 35 Years of Life—Plus a Pencils of Promise Birthday Challenge!

#295: Today, I'm turning 35: I'm celebrating by sharing the 35 most important life tips that I've learned in my business and personal life (so far). Podcast show notes available here: https://www.smartpassiveincome.com/session295 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

6 Joulu 201759min

SPI 294: 21 Top Places to Include an Affiliate Link

SPI 294: 21 Top Places to Include an Affiliate Link

#294: In this episode I'm revealing the twenty-one best places to link to affiliate products or services, including in evergreen or pillar content, in your email, and the best places outside of your website. This episode is a must-listen for anyone interested in affiliate marketing. Podcast show notes available here: https://www.smartpassiveincome.com/session294 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

29 Marras 201738min

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