SPI 516: The Numbers Are Vital, but This Is More Important

SPI 516: The Numbers Are Vital, but This Is More Important

#516 We're going to talk some numbers today—and we're also going to go beyond the numbers. Here's one number: This podcast has gotten 65 million downloads and counting, which is awesome. And it's important to share numbers like that, because they represent social proof that the podcast is worth paying attention to. But there's something much more important than a number like 65 million: the people at the other end of it. On Wednesday, I spoke with Dustin Bakkie about accessibility and universal design. We talked about how creators and entrepreneurs can make our content more accessible to those who may be hearing or sight impaired, or have another disability. Everyone should have an equal ability to access the things we're creating. So, go ahead and listen to episode 515, if you haven't already. It's a great one, on a topic that's so important. That episode also got me thinking about numbers—big numbers like 65 million, and small numbers like ten. And how getting fixated on the numbers can cause us to make bad decisions, like not making our content accessible to everybody just because "enough" people can still access it. Most people who visit our websites and social channels are not going to need additional help to see or hear our content. So, does that mean we should ignore everybody else? No. If that were the case, then you wouldn't see handicap ramps or parking spaces anywhere. That's really what this is all about to me, serving the people in your audience, no matter who they are, no matter where they're from, no matter what challenges they might have. And that's why I still, every single month, love having direct conversations with people in my audience. That's where that number ten comes in, and it's what I want to talk about in today's follow-up Friday episode. Show notes and more at SmartPassiveIncome.com/session516.

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Jaksot(924)

SPI 285: Accidental Entrepreneurship and Design Commerce with Jeff Sheldon from Ugmonk.com

SPI 285: Accidental Entrepreneurship and Design Commerce with Jeff Sheldon from Ugmonk.com

Today I'm talking to Ugmonk.com founder Jeff Sheldon about his story, all things Kickstarter, and how he recently launched a campaign that earned close to $500,000. Jeff shares lots of great advice on planning all the little details of a Kickstarter campaign. Podcast show notes available here: https://www.smartpassiveincome.com/session285 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

27 Syys 201740min

SPI 284: Crowdfunding Secrets for Success with Clay Hebert

SPI 284: Crowdfunding Secrets for Success with Clay Hebert

#284: Crowdfunding expert Clay Hebert shares his best advice for validating and building a successful crowdfunding campaign. Clay shares how to determine what your Kickstarter goal should be, how to set your perks, and what you need in your campaign video. Podcast show notes available here: https://www.smartpassiveincome.com/session284 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

20 Syys 201746min

SPI 283: Six-Figures in an Obscure Niche with Cassidy Tuttle

SPI 283: Six-Figures in an Obscure Niche with Cassidy Tuttle

#283: Cassidy Tuttle joins me to discuss how focusing on a very narrow topic helped her build a profitable niche website. Hear her strategies for making a living. She gives great advice for finding new content topics when you've been blogging for a long time, as well as Pinterest strategies and book publishing. Podcast show notes available here: https://www.smartpassiveincome.com/session283 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

13 Syys 201741min

SPI 282: How Good Night Stories for Rebel Girls Rocked the Kickstarter Scene

SPI 282: How Good Night Stories for Rebel Girls Rocked the Kickstarter Scene

#282: Hear the story of one of the most daring and successful Kickstarter campaigns of all time—Goodnight Stories for Rebel Girls—from one of its creators, Francesca Cavallo. Hear about launching a children's app in the app store, building a pre-launch community, and their PR strategy. Podcast show notes available here: https://www.smartpassiveincome.com/session282 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

6 Syys 201739min

SPI 281: How Coach Glitter Built Her Affiliate Business and Launched a Product

SPI 281: How Coach Glitter Built Her Affiliate Business and Launched a Product

#281: Coach Glitter reveals how she transformed her career as a makeup artist into a thriving online business. She shares how she naturally evolved an affiliate marketing business, built a brand, and overcame self-doubt to build a thriving business. Podcast show notes available here: https://www.smartpassiveincome.com/session281 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

30 Elo 201748min

SPI 280: Noah Kagan on Personal Challenges, Business Validation, and the Mindset of Starting from Scratch

SPI 280: Noah Kagan on Personal Challenges, Business Validation, and the Mindset of Starting from Scratch

#280: Noah Kagan has returned to the Smart Passive Income Podcast, and we cover it all: rebounding from rejection, asking for what you want, plotting your next move, and the mindset challenges all entrepreneurs face. Podcast show notes available here: https://www.smartpassiveincome.com/session280 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

23 Elo 20171h 7min

SPI 279: Finding Fringe Hours and Work-Life “Balance” with Jessica Turner

SPI 279: Finding Fringe Hours and Work-Life “Balance” with Jessica Turner

#279: Jessica Turner, author of The Fringe Hours, joins me to talk about finding more hours in the day to achieve the work-life satisfaction you crave. We talking about scheduling, managing expectations of others, networking as a new blogger, and using sponsored content and influencer marketing as a revenue stream. Podcast show notes available here: https://www.smartpassiveincome.com/session279 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

16 Elo 201735min

SPI 278: List Building Made Easy with Special Guest Amy Porterfield

SPI 278: List Building Made Easy with Special Guest Amy Porterfield

#278: List building expert Amy Porterfield explores how to build your audience, fine-tune your sales funnel, and craft a successful sales pitch for your latest and greatest product. Learn why she uses free resources to build her audience, how she delivers content upgrades, and how she has experimented with live video. Podcast show notes available here: https://www.smartpassiveincome.com/session278 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

9 Elo 201744min

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