Gabrielle Wesley (Mars Wrigley NA) | Build a United Team Between Marketing and Sales
The CMO Podcast16 Loka 2024

Gabrielle Wesley (Mars Wrigley NA) | Build a United Team Between Marketing and Sales

It's the spookiest time of the year! For this Halloween-themed episode of The CMO Podcast, Jim welcomes Gabrielle Dallas Wesley, the Chief Marketing Officer of Mars Wrigley North America. Privately held since its founding in 1911, Mars Wrigley is a giant in the consumer goods industry. The company boasts about $50 billion in sales and includes famous brands like M&Ms, Snickers, Orbit, Pedigree, Whiskas, Ben’s Original, and MasterFoods. In August 2024, Mars Wrigley announced the purchase of Kellanova–the Kellogg’s spinoff–with brands such as Pringles, Pop Tarts, and Nutrigrain.

Gabrielle has worked with Mars Wrigley for about seven years and stepped into the North America CMO role about fifteen months ago. Before Mars Wrigley, Gabrielle worked at Conagra for three years, and General Mills for eleven years. Before she became a food and snack marketer, she spent eight years in financial services before jumping to CPG, using her MBA from Michigan Ross. Tune in for Jim's Halloween Trick or Treat chat with a CMO who is all about a united team!

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Jaksot(418)

Kathryne Reeves (Illumina) | Deloitte University Next Generation Academy

Kathryne Reeves (Illumina) | Deloitte University Next Generation Academy

Kathyrne Reeves is the Senior Vice President, Chief Marketing Officer at Illumina, a San Diego-based company that unlocks the power of the genome. Kathryne is Illumina's first CMO. She has more than 2...

5 Syys 202244min

Lauren Weinberg (Square) | The Conviction of Curiosity

Lauren Weinberg (Square) | The Conviction of Curiosity

Lauren Weinberg is the Chief Marketing and Communications Officer at Square, a payments platform aimed at small and medium businesses that allows them use their phone or tablet as a credit card reader...

31 Elo 202252min

Jeff Jenkins (Carters Inc.) | Trying to Find the Signal Through the Noise

Jeff Jenkins (Carters Inc.) | Trying to Find the Signal Through the Noise

Jeff Jenkins is the Executive Vice President of Global Marketing at Carter's Inc. Carter's is the market leader in baby and children's apparel with $3.5 billion in sales. They got their start in 1865 ...

24 Elo 202251min

Dale Sperling (Stash) | Making Financial Literacy Fun

Dale Sperling (Stash) | Making Financial Literacy Fun

Dale Sperling is the Chief Marketing Officer of Stash, the personal finance app. At just 7 years old, Stash has upwards of 6 million subscribers and has received $450 million in venture capital. Stash...

17 Elo 202245min

Tim Mapes (Delta Air Lines) | Bewitched by Advertising

Tim Mapes (Delta Air Lines) | Bewitched by Advertising

Tim Mapes is the Senior Vice President and Chief Marketing and Communications Officer at Delta Air Lines. Based in Atlanta, Delta is the global leader in air travel and the country's oldest. They have...

10 Elo 202255min

Samantha Maltin (Sesame Workshop) | Passion for Your Company's Purpose

Samantha Maltin (Sesame Workshop) | Passion for Your Company's Purpose

Samantha Maltin is the EVP and Chief Marketing Officer of Sesame Workshop. Founded in 1969, Sesame Workshop is the non-profit educational organization behind Sesame Street which reaches 156 million ki...

3 Elo 202241min

Suzy Deering (Ford) | Taking an American Icon into the Future

Suzy Deering (Ford) | Taking an American Icon into the Future

Suzy Deering is the Global CMO at Ford Motor Company. Founded in 1903, Ford is one of the most iconic American brands. With $135 billion in revenue and 186,000 employees worldwide, Ford is a giant in ...

27 Heinä 202232min

Tracy Stallard (Anheuser-Busch InBev) | Winning Creativity Conversation from Cannes Lions

Tracy Stallard (Anheuser-Busch InBev) | Winning Creativity Conversation from Cannes Lions

Tracy Stalllard is the Global VP, Experiential and the head of the In House Agency (draftLine) at Anheuser-Busch InBev. AB InBev is the largest brewer in the world. You might have heard of Budweiser, ...

25 Heinä 202240min

Suosittua kategoriassa Liike-elämä ja talous

sijotuskasti
mimmit-sijoittaa
psykopodiaa-podcast
rss-rahapodi
rss-sisalto-kuntoon
rss-rahamania
ostan-asuntoja-podcast
herrasmieshakkerit
rahapuhetta
sijoituspodi
rss-lahtijat
rss-karon-grilli
oppimisen-psykologia
lakicast
rss-startup-ministerio
rss-bisnesta-bebeja
rss-paasipodi
rss-yrittajan-mindset
rss-viisas-raha-podi
rss-draivi