78. The problem with stock options for startups - Christoffer V. Herheim (Optio)
B2B SaaS CEOs11 Joulu 2023

78. The problem with stock options for startups - Christoffer V. Herheim (Optio)

Christoffer V. Herheim from Optio in B2B SaaS CEOs.

We discussed equity compensation, review pages as their strongest lead channel, nr of calls as the #1 important sales step, the problem with taxation on equity incentives, and much more.


-


Timeline:

1:30 - Who is Christoffer?

4:00 - Optio's elevator pitch.

5:10 - Why he and his co-founders started Optio.

7:00 - 5 quick ones

10:15 - External question from Josef's co-founder, Hampus Persson at Vaam:"What's one of the worst mistakes you have ever made, connected to business?"

13:00 - A topic of Christoffer's choice: Taxation on equity incentives

18:00 - Go-to-Market strategy.

22:00 - Marketing: The channel that generates the most leads for them right now.

24:30 - The best way to do outreach to Christoffer.

28:00 - His book recommendations

29:30 - Why Peter Pan is a rolemodel.

30:30 - The top things he would tell his younger self.


-


These are the books Christoffer recommended:


High Growth Handbook - Elad Gil

Think Like a Monk - Jay Shetty


-


Do you want to get more booked meetings? Automate your outreach with LinkedIn, email, phone, and automated personalized video by using Vaam.

Try Vaam for free on: https://www.vaam.io/.


-


Christoffer's company Optio helps businesses incentivize employees, manage equity, stay compliant, and report costs with our software and advisory.


Read more about Optio on: https://www.optioincentives.com/.


-


The music:

Learning - Averro, AROM, Tore P

https://open.spotify.com/track/5GOQtwi7xTnEoNqHrBOWem?si=4365c043e90e4444

Hosted on Acast. See acast.com/privacy for more information.

Jaksot(102)

46. Peter Beckman (Treyd) - Problem-oriented outreach

46. Peter Beckman (Treyd) - Problem-oriented outreach

Problem-oriented outreach has really been Treyd's key in their Go-to-market machinery!Listen to an episode pumped with a lot of concrete and great value with Peter Beckman, the CEO & Co-founder of Tre...

1 Touko 202335min

45. Niklas Grawé (Hitta.se) - The key word is Why

45. Niklas Grawé (Hitta.se) - The key word is Why

Everything boils down to the Why!Listen to an inspiring episode with Niklas Grawé, the CEO at Hitta.se, where we're talking about how the importance of Why in many different aspects, AI, big mistakes,...

24 Huhti 202330min

44. Piotr Zaleski (Ingrid) - You have to know how to use AI

44. Piotr Zaleski (Ingrid) - You have to know how to use AI

He has a strong passion for changing the delivery industry and also for AI.Piotr is the CEO & Founder of Ingrid, and we're talking about AI, business development, his mistakes, leadership, and much mo...

17 Huhti 202337min

43. Per Åkerberg (Voyado) - How to create a strong Go-to-Market strategy

43. Per Åkerberg (Voyado) - How to create a strong Go-to-Market strategy

This is an episode I really wish I had heard 2,5 years ago when I founded Vaam.He's been a SaaS leader for over 20 years, and he really knows the craft of running a SaaS company.Now Per's the CEO at V...

10 Huhti 202337min

42. Olle Lundin (Froda) - The importance of SMEs

42. Olle Lundin (Froda) - The importance of SMEs

Be bluntly honest with your Why.Olle from Froda joins the podcast, and we're talking about the importance SMEs play in society, to nail your Why, When and How, business development, leadership, and mu...

3 Huhti 202333min

41. Jonas Ehne (Goava) - The growth of Sales-tech

41. Jonas Ehne (Goava) - The growth of Sales-tech

He's been working in sales and Sales-tech for decades.Now he's the CEO & Founder of Goava, and we're talking about the importance of thinking "Low-tech" and putting yourself in the everyday work tasks...

27 Maalis 202335min

40. Henrik Jakobson (Hailey HR) - Find ways to trial and error quickly

40. Henrik Jakobson (Hailey HR) - Find ways to trial and error quickly

He hired 5 AE's before having a ready product to sell!Henrik from Hailey HR joins the podcast, and we're talking about the importance of trial and error quickly, his learnings from building five diffe...

20 Maalis 202333min

39. Gustav Berghog (Junglemap) - The power of Learning

39. Gustav Berghog (Junglemap) - The power of Learning

They are closing up on have helped 10M people learn in a better way!He's the CEO at Junglemap, and we're talking about learning, business development, leadership, and much more.Listen to the episode w...

13 Maalis 202333min

Suosittua kategoriassa Liike-elämä ja talous

sijotuskasti
mimmit-sijoittaa
rss-rahapodi
psykopodiaa-podcast
rss-rahamania
ostan-asuntoja-podcast
hyva-paha-johtaminen
rss-lahtijat
rss-sisalto-kuntoon
rss-seuraava-potilas
rss-sami-miettinen-neuvottelija
rss-startup-ministerio
herrasmieshakkerit
rahapuhetta
lakicast
rss-porssipuhetta
asuntoasiaa-paivakirjat
rss-set-for-life-sijoita-ja-vaurastu
rss-viisas-raha-podi
rss-vaikuttavan-opettajan-vierella