85. How you win the world's biggest brands - Istvan Beres (DanAds)

How you win the world's biggest brands as customers.

Listen to Istvan Beres - CEO & Co-founder of DanAds - in B2B SaaS CEOs!

We discussed how they won Shazam as their first big customer, 5 essential steps to get world-class brands as customers, the most important things for a strong enterprise Go-to-Market strategy, and much more.

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Timeline:

1:40 - Who is Istvan Beres?

4:30 - DanAds' elevator pitch.

10:30 - How Shazam became DanAds' first big enterprise customer.

16:15 - The most important things for a strong enterprise Go-to-Market strategy.

22:55 - External question from Thibaud Hartwig from OrganAise: "You have now the last years been very successful with getting world-class brands as customers - what's your 3 - 5 most important steps here?"

30:30 - The best way to do outreach to Istvan.

32:20 - A topic of Istvan's choice: Building a community around self-service.

38:55 - The top things he would tell his younger self.

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Follow Josef Fallesen on LinkedIn: https://www.linkedin.com/in/joseffallesen/

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Istvan's company DanAds helps you sell your ad inventory with self-serve.

Scale, customize, and automate your ad sales, operations, and creative management with DanAds – the world’s leading provider of self-serve ad technology.

Read more about DanAds on: https://danads.com/

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The music:

Learning - Averro, AROM, Tore P

https://open.spotify.com/track/5GOQtwi7xTnEoNqHrBOWem?si=4365c043e90e4444

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