89. Keep your sales process simple - Rickard Kajson (Grade)
B2B SaaS CEOs26 Helmi 2024

89. Keep your sales process simple - Rickard Kajson (Grade)

You should just keep it simple.


Listen to Rickard Kajson - CEO at Grade - in B2B SaaS CEOs!


We talk about how you successfully scale a team, why you should create a simple GTM playbook, fail fast, and much more.


-

Timeline:

1:30 - Who is Rickard Kajson?

2:50 - Grade's elevator pitch.

3:30 - The story of Grade.

7:30 - External question from Tony Rush at Meetric: "Knowing what we know today about the impact of AI in SaaS solutions, as a leader, if you were to rewind to 2020, what is the first thing you would implement into Grade?"

9:00 - A topic of Rickard's choice: Target alining

16:30 - The core of a great GTM-strategy: Create a common playbook.

22:00 - The first 3 things Rickard would do re. the sales process if he would start a new startup.

24:00 - The best way to do outreach to Rickard.

26:00 - External question from from Carin Gunnstam at BONI: "What's your best tips for scaling the team successfully, and to keep that startup vibe and culture while dealing with the challenges of growth?"

29:00 - His favorite books: Crossing the Chasm by Geoffrey A Moore, and Great by Choice by Jim Collins.

29:45 - His favourite life motto.

30:20 - The top things he would tell his younger self.


-


Do you want to book more meetings and increase your sales?

Automate your outreach with LinkedIn, email, phone, and automated personalized video by using Vaam.


Try Vaam for free on vaam.io.


Follow Josef Fallesen on LinkedIn: https://www.linkedin.com/in/joseffallesen/

Follow Vaam on LinkedIn: https://www.linkedin.com/company/vaam-io

Follow Vaam on Youtube: https://www.youtube.com/@vaam.io


-


Rickard's company Grade helps you recruit, develop, and retain employees.


Read more about Grade on: https://www.grade.com/


Follow Rickard Kajson on LinkedIn: https://www.linkedin.com/in/rickard-kajson-32576312/


-


The music:

Learning - Averro, AROM, Tore P

https://open.spotify.com/track/5GOQtwi7xTnEoNqHrBOWem?si=4365c043e90e4444

Hosted on Acast. See acast.com/privacy for more information.

Jaksot(102)

86. From 1 to more than 650 people - Niklas Hedin (Centiro)

86. From 1 to more than 650 people - Niklas Hedin (Centiro)

How you go from 1 to more than 650 people.Listen to Niklas Hedin - CEO & Founder of Centiro - who has build a successful global SaaS company without external funding!We discussed how you go from 1 to ...

5 Helmi 202439min

85. How you win the world's biggest brands - Istvan Beres (DanAds)

85. How you win the world's biggest brands - Istvan Beres (DanAds)

How you win the world's biggest brands as customers.Listen to Istvan Beres - CEO & Co-founder of DanAds - in B2B SaaS CEOs!We discussed how they won Shazam as their first big customer, 5 essential ste...

29 Tammi 202440min

84. Video is the future - Maryam Ghahremani (Bambuser)

84. Video is the future - Maryam Ghahremani (Bambuser)

The future of commerce is Video.Listen to Maryam Ghahremani - CEO at Bambuser - in B2B SaaS CEOs!We discussed why the video is the future, the importance of entertainment, finding a pain → solve the p...

22 Tammi 202439min

83. How to sell to enterprises - Anders Svensson (Paligo)

83. How to sell to enterprises - Anders Svensson (Paligo)

How to sell to enterprises.Listen to Anders Svensson - CEO & Founder of Paligo - in B2B SaaS CEOs!We discussed the 3 most important things to think of when selling to enterprises, going global right a...

15 Tammi 202434min

82. How to successfully internationalize your company - Erik Fjellborg (Quinyx)

82. How to successfully internationalize your company - Erik Fjellborg (Quinyx)

He founded his company as an 18-year-old student, and 19 years later he's still leading the company that's now worth billions.Listen to Erik Fjellborg - CEO & Founder of Quinyx - in B2B SaaS CEOs!He w...

8 Tammi 202435min

81. From young consultant to CEO - Fredrik Demling (Stratsys)

81. From young consultant to CEO - Fredrik Demling (Stratsys)

He started at Stratsys as a young consultant for 13 years ago. Now he's the CEO.Listen to Fredrik Demling from Stratsys in B2B SaaS CEOs.We discussed Leadership, career tips, how to be a modern employ...

1 Tammi 202435min

80. What's the journey of your ideal customer persona? - Ivan Maryasin (Monite)

80. What's the journey of your ideal customer persona? - Ivan Maryasin (Monite)

What's the journey of your ideal customer persona?Ivan Maryasin from Monite in B2B SaaS CEOs.We discussed the importance of going through the journey of your ideal customer persona before thinking abo...

25 Joulu 202334min

79. How to position your product - Sofia Alexus (Kundo)

79. How to position your product - Sofia Alexus (Kundo)

Sofia Alexus from Kundo in B2B SaaS CEOs.We discussed how to position your product successfully, Go-to-market strategy, building brand as a SaaS company, that time spent in preparation is always time ...

18 Joulu 202337min

Suosittua kategoriassa Liike-elämä ja talous

sijotuskasti
mimmit-sijoittaa
psykopodiaa-podcast
rss-rahapodi
rss-rahamania
herrasmieshakkerit
ostan-asuntoja-podcast
rss-lahtijat
rss-sami-miettinen-neuvottelija
rahapuhetta
rss-sisalto-kuntoon
inderespodi
leadcast
rss-laakispodi
rss-seuraava-potilas
timanttia-hiomassa
rss-juurisyy-johtamisesta-kilpailuetua
rss-vaikuttavan-opettajan-vierella
rss-porssipodi
rss-johtoajatuksia