SEO Stories 1 - Episode 11
Grumpy SEO Guy5 Heinä 2023

SEO Stories 1 - Episode 11

I share with you 4 things that I experienced while running my SEO agency. 1) A colleague bought 80 copies of an "SEO gurus" book to get an hour of consulting. Guess what the "guru" told him? 2) Something you need to look for when hiring an SEO person. 3) Watch as I struggle to explain to a different colleague that all SEO (excluding local) is exactly the same. 4) Learn how local SEO used to work, and hear how we got a client to the top of the search engines for local keywords.

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If You're Not Tracking Your SERPs, You're Not Doing SEO - Episode 35

If You're Not Tracking Your SERPs, You're Not Doing SEO - Episode 35

Why you need a SERP Tracker, how to use them to identify penalties, demonstrate that SEO is working, and how to avoid scams and protect yourself. And, a rant about web developers who "do SEO."

20 Joulu 202330min

How to Think About SEO If You Want to Be in the 1% - Episode 34

How to Think About SEO If You Want to Be in the 1% - Episode 34

The 1% of SEO professionals think about SEO like this. Probably the most useful 14 minutes you will spend learning SEO.

13 Joulu 202314min

SEO Things You Can't Do Anymore Because Spammers Ruined Them - Episode 33

SEO Things You Can't Do Anymore Because Spammers Ruined Them - Episode 33

We're going to talk about things you can't do anymore because spammers ruined them, and WHY, and how algorithms counter the spammers.

6 Joulu 202326min

A New Kind of Negative SEO and Answers to Questions From Listeners - Episode 32

A New Kind of Negative SEO and Answers to Questions From Listeners - Episode 32

We've talked about negative SEO before. This is a new kind of negative SEO. I think I'm the first person to talk publicly about this. It's pretty shady (obviously). I mean, it's negative SEO.

29 Marras 202327min

How to Do SEO When You Don't Have Access to, Or Cannot Afford, a PBN - Episode 31

How to Do SEO When You Don't Have Access to, Or Cannot Afford, a PBN - Episode 31

This works, but not as well as it did a decade ago. But it's free, and it will probably help you.

22 Marras 202338min

What Is the Difference Between "Topical Authority" (Relevancy) and "Authority?" - Episode 30

What Is the Difference Between "Topical Authority" (Relevancy) and "Authority?" - Episode 30

"This is the reason your competition outranks you when you can't figure out why your competition is outranking you" is what you will learn from this episode. Listen and learn, and don't buy terrible SEO courses.

15 Marras 202329min

What is Anchortext, and Why Is It Important? (Or, How to Rank Any Website For Any Keyword) - Episode 29

What is Anchortext, and Why Is It Important? (Or, How to Rank Any Website For Any Keyword) - Episode 29

We talk about what anchortext is, and why it's important to SEO. This is as close as you can get to an "SEO secret."

8 Marras 202325min

The Problem With the SEO Industry - Episode 28

The Problem With the SEO Industry - Episode 28

99% scammers. 1% legit. Learn why. I edited this episode to include around 9 minutes of additional commentary about why scammy salespeople are successful in all areas, not just SEO.

1 Marras 202347min

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