Brand Building: She creates AI TWINS that can produce content without the owner being physically present.
Two-time Emmy and Three-time NAACP Image Award-winning, television Executive Producer Rushion McDonald interviewed Brittany Benson. *** ### **Purpose of the Interview** The interview on *Money Making Conversations Masterclass* aimed to: * Showcase Brittany Benson’s journey as a **brand strategist**, **AI consultant**, and founder of **The Branding Bar**.* Educate entrepreneurs and small business owners on **branding**, **social media strategy**, and the **impact of AI** on marketing.* Inspire listeners to leverage technology and consistency to build authentic brands. *** ### **Key Takeaways** 1. **Early Branding Journey** * Brittany unknowingly started building her brand in college through her TV show *On the Air with Brittany B*. * She leveraged early platforms like YouTube and Facebook before “social media” was a term. 2. **Consistency is Key** * Success in branding comes from **consistent engagement**, even before monetization was possible. * Brittany grew her Instagram following to over 130,000 by focusing on consistency rather than chasing trends. 3. **Influencer Myth** * Large follower counts don’t guarantee success; **engagement matters more than numbers**. * “If I have 2,500 followers who listen to me, that’s more powerful than 100,000 who don’t.” 4. **Paid vs. Organic Growth** * Paid ads can help, but **organic growth builds trust**. * Best practice: build an organic base first, then use paid ads to amplify. 5. **Pivot to AI** * Brittany pivoted from a traditional social media agency to **AI-driven branding solutions**. * She creates **AI twins** for business owners—digital replicas that can produce content without the owner being physically present. 6. **Generative AI in Marketing** * AI tools can create graphics, videos, and even voice clones. * Brittany emphasizes AI as a **tool to enhance workflow**, not replace human creativity. 7. **Consulting Approach** * Offers strategy calls to identify problems and recommend AI tools. * Services range from **strategy planning**, **consulting**, to **done-for-you solutions**. *** ### **Notable Quotes** * **On branding:** *“I was always building a brand, even when I didn’t realize I was building a brand.”* * **On engagement vs. followers:** *“If I have 2,500 followers who listen to me, that’s more powerful than 100,000 who don’t.”* * **On AI’s role:** *“AI is just a tool. It’s not going to replace your job—it still needs human direction.”* * **On staying ahead:** *“I’ve been told I have the gift of insight to see what’s coming, even if it’s not popular yet.”* * **On her pivot:** *“I started generating AI twins for business owners so they could show up online without showing up.”* *** #SHMS #STRAW #BESTSupport the show: https://www.steveharveyfm.com/See omnystudio.com/listener for privacy information.
16 Joulu 31min
FULL SHOW: Best Places to Find a Christmas Boo, Strawberry Letter: She’s Getting More From Him Than Money - 12.15.25
The Steve Harvey Morning Show for Monday, December 15th, 2025: Steve Harvey's Morning Inspiration | Show Open | The Pastors | Ask The CLO | Best Places to Find a Christmas Boo | Christmas Day Build Up | Sister Odell | Nephew Tommy's Prank - "Church Gospel Quiz" | Strawberry Letter - "She’s Getting More From Him Than Money" Parts 1-2-3 | Social Media Advice | Warm Weather Predictions for the Holidays | Would You Rather | Closing Remarks - Christmas CarolsSupport the show: https://www.steveharveyfm.com/See omnystudio.com/listener for privacy information.
15 Joulu 1h 30min
FULL SHOW: Last Date to Break Up Before the Holidays, Strawberry Letter: So What I Burned a Few Things - 12.12.25
The Steve Harvey Morning Show for Friday, December 12th, 2025: Steve Harvey's Morning Inspiration | Show Open | Nephew Tommy's Run That Prank Back - "Surrogate Mother" | Ask The CLO | What Workers Look Forward to Over the Holidays | Last Date to Break Before the Holidays| Nephew Tommy's Prank - "Diva Lounge" | Strawberry Letter - "So What I Burned a Few Things" Parts 1-2 | Who Are You Gonna Regret Inviting Over for the Holidays | Social Media Advice | Eat Out or Shopping | Would You Rather | Closing RemarksSupport the show: https://www.steveharveyfm.com/See omnystudio.com/listener for privacy information.
12 Joulu 1h 30min
FULL SHOW: 85 South, Favorite Christmas Movies, Strawberry Letter: He Needs New Underwear - 12.11.25
The Steve Harvey Morning Show for Thursday, December 11th, 2025: Steve Harvey's Morning Inspiration | Show Open | Nephew Tommy's Run That Prank Back - "NBA Party" | Ask The RTLO & Junior | Entertainment News | 85 South Show | Nephew Tommy's Prank - "Surrogate Mother" | Strawberry Letter - "He Needs New Underwearr" Parts 1-2 | Junior's Sports Talk | Social Media Advice | President Obama Visits Library | Would You Rather | Closing Remarks - Favorite Christmas MoviesSupport the show: https://www.steveharveyfm.com/See omnystudio.com/listener for privacy information.
11 Joulu 1h 30min
FULL SHOW: Prison Surf & Turf, Strawberry Letter: I'm Not Going This Year - 12.10.25
The Steve Harvey Morning Show for Wednesday, December 10th, 2025: Steve Harvey's Morning Inspiration | Show Open | Nephew Tommy's Run That Prank Back - "Jezebel Spirit" | Ask The CLO | Entertainment News | Jasmine Crockett For Senate | Woman Drives 3 Hours To Confront Racist | Nephew Tommy's Prank - "NBA Party" | Strawberry Letter - "I'm Not Going This Year" Parts 1-2 | Junior's Sports Talk | Social Media Advice | Busta Rhymes | Would You Rather | Closing RemarksSupport the show: https://www.steveharveyfm.com/See omnystudio.com/listener for privacy information.
10 Joulu 1h 32min
FULL SHOW: Cash For Christmas, Strawberry Letter: He Doesn't Know Me In Public - 12.09.25
The Steve Harvey Morning Show for Tuesday, December 9th, 2025: Steve Harvey's Morning Inspiration | Show Open | Nephew Tommy's Run That Prank Back - "No Anchovies" | Ask The CLO | Entertainment News | Cinnabon Karen | Cash For Christmas | Nephew Tommy's Prank - "Jezebel Spirit" | Strawberry Letter - "He Doesn't Know Me In Public" Parts 1-2 | Junior's Sports Talk | Social Media Advice | Waymo | Would You Rather | Show Close - Christmas Travel PlansSupport the show: https://www.steveharveyfm.com/See omnystudio.com/listener for privacy information.
9 Joulu 1h 32min
FULL SHOW: Sista O'Dell, Strawberry Letter: I Know My Man's Hands - 12.08.25
The Steve Harvey Morning Show for Monday, December 8th, 2025: Steve Harvey's Morning Inspiration | Show Open | Nephew Tommy's Run That Prank Back - "Re-Dipped" | Ask The CLO | Entertainment News | Met Gala 2026 Theme | Sista O'Dell | Nephew Tommy's Prank - "No Anchovies" | Strawberry Letter - "I Know My Man's Hands" Parts 1-2 | Junior's Sports Talk | Social Media Advice | Green Monday | Would You Rather | Steve Harvey's Closing RemarksSupport the show: https://www.steveharveyfm.com/See omnystudio.com/listener for privacy information.
8 Joulu 1h 32min
Introducing: The Ripple Effect with Jenna Kim Jones
Ripple Effect is your bi-weekly reminder that HEY! It’s not all bad out there! Hosted by comedian Jenna Kim Jones, the show spotlights true stories of everyday people turning simple ideas into serious help—a neighbor rebuilding after disaster, a kid launching a community project, volunteers transforming a moment into a movement. Expect laughs, a few tears, and one clear, doable action you can take after every episode. If you’re looking for proof that goodness still works—and practical ways to pass it on. Hit follow and start your own ripple. Let’s make some waves, together.Support the show: https://www.steveharveyfm.com/See omnystudio.com/listener for privacy information.
6 Joulu 1min
