721 | Leveraging AI for Social Advertising w/ Akvile Defazio

Judith Lewis joins the EDGE team this week to jump into ALL the news we cover. We cover articles from the The Verge, Wall Street Journal, CNN and Search Engine Journal. We're full up with AI News as w...

26 Touko 202345min

It's time to own your knowledge graph! Martha van Berkel of SchemaApp shares her perspective on the history of structured data, its pitfalls, and its stabilization. Listen in as she helps guide us in ...

19 Touko 202339min

Hot after the search announcement at Google I/O conference, Erin, Mordy and Jacob roll through the slew of changes that are coming to SEO. Search Generative Experience will be the coin of the realm, a...

17 Touko 202339min

EDGE of the web host Erin Sparks welcomes back guest Areej AbuAli on this episode. Are you in control of your indexing on Google? Areej gives her professional insight on being in control of your index...

12 Touko 202332min

It's Here, the AI Blitz section of News from the EDGE. We've fought it long enough, now AI News has its own section. We go through a slew of news in digital marketing as well as delve into the fast-mo...

9 Touko 202334min

It's time to move to GA4, folks! Google Analytics 4 is upon us - and it's time to get migrating! We cover a number of articles, but none more important than: (1) Update your WPCode plugin now and, (2)...

2 Touko 202335min

Erin Sparks welcomes guest Areej AbuAli, founder of Crawlina and Women in Tech SEO, to discuss her entrepreneurial journey, what it's like to grow a community from scratch, the importance of mentorshi...

27 Huhti 202336min

Is Google really retiring its ranking factors of mobile-friendliness, page speed, site security, and on-page experience? What will Facebook do for customers who saw a 500% increase in their CPMs over ...

25 Huhti 202332min