Software Spotlight30 Kesä 2024

The $30 Million Press Release: How One Small Business Struck Gold

Are you tired of throwing money at ads that don't work? What if we told you there's a secret weapon that could land your small business in major publications like the Wall Street Journal - for a fraction of the cost? Meet Mickie Kennedy, the PR guru who's been helping small businesses hit the media jackpot since 1998. In this explosive interview, Kennedy spills the beans on how one simple press release landed a client a $30 million deal in Australia. But that's just the tip of the iceberg.

Kennedy reveals the shocking truth about what journalists really want, and it's not what you think. Forget everything you know about marketing - this interview will turn your strategy on its head. Learn why being controversial could be your ticket to media stardom, and discover the one element missing from your press releases that could make or break your coverage.

Plus, Kennedy shares the insider secrets on how to get your story in front of 10,000 journalists without breaking a sweat. Whether you're a tech startup or a local pizza joint, these press release hacks could be your golden ticket to business success. Don't miss out on this game-changing interview that could revolutionize your marketing strategy overnight!
Creators & Guests

Michael Bernzweig - Host

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