SPI 833: Dos and Don’ts of a Successful Rebrand with Charli Prangley

SPI 833: Dos and Don’ts of a Successful Rebrand with Charli Prangley

#833 The brand we envision when we first start is often not what we end up building in the long run. As our mission evolves, rebranding to reflect our growth can be a strategic game-changer. But how do we avoid the mistakes that cause more harm than good? Listen in on this episode to find out! I'm chatting with Charli Prangley today. She is an incredible design expert and the creative director at Kit, formerly known as ConvertKit. Our discussion is packed with actionable information on how to pull off a successful rebranding, so don't miss out! Charli and I dive into everything from choosing a new name and color scheme to reflect your brand to zeroing in on the right copy and messaging for your audience. Tune in because you'll learn the questions to ask and the tests to run to ensure your rebrand hits home! Show notes and more at SmartPassiveIncome.com/session833.

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Jaksot(925)

SPI 826: HUGE UPDATE!

SPI 826: HUGE UPDATE!

#826 I'm so excited about the future of SPI! We have big changes coming and today's episode will loop you in on some of them. Don't worry, though, we're not going anywhere! Listen in on this revealing...

4 Loka 202443min

SPI 825: Behind the Scenes of a Major Rebrand & Lessons Learned After a Hard Fail

SPI 825: Behind the Scenes of a Major Rebrand & Lessons Learned After a Hard Fail

#825 Having a narrow focus is a fantastic way to run a business! But what happens when you set your sights on more ambitious goals? This is what I'm discussing with ConvertKit CEO Nathan Barry today. ...

2 Loka 202439min

SPI 824: Quality or Quantity—Here’s What’s Working (Shorts Update)

SPI 824: Quality or Quantity—Here’s What’s Working (Shorts Update)

#824 I am shocked at the results of my Shorts experiment. It's only been two months, but I've already amassed over a hundred million views. That's just part of it, though. The big surprise is the mone...

27 Syys 202415min

SPI 823: Top Landing Page Dos and Don’ts with Martin Cris

SPI 823: Top Landing Page Dos and Don’ts with Martin Cris

#823 When someone's on your website, what are the best practices that convert them from visitor to buyer? If you want more newsletter subscribers, how do you design a landing page that gets the job do...

25 Syys 202436min

SPI 822: Why Small Communities Win Big—Roundtable with Natalie Franke and Matt Gartland

SPI 822: Why Small Communities Win Big—Roundtable with Natalie Franke and Matt Gartland

#822 Why do we let vanity numbers get in the way of making a meaningful impact? Instead of gathering a large audience, one of the most powerful things we can do is bring people together in small group...

20 Syys 202449min

SPI 821: How to Get Paid to Speak with Grant Baldwin

SPI 821: How to Get Paid to Speak with Grant Baldwin

#821 What does it take to start landing paid speaking gigs? If you don't have an extraordinary life story, how do you begin crafting your talks? Also, what are the steps to establish yourself as an au...

18 Syys 202439min

SPI 820: The Power of Gift-Wrapped Content

SPI 820: The Power of Gift-Wrapped Content

#820 As you're giving out your knowledge online, does the presentation around it reflect the value you're offering? This is important because the "gift wrapping" around your content can help you level...

13 Syys 202415min

SPI 819: The Future of Our Children—How Teens Win with Jon Acuff

SPI 819: The Future of Our Children—How Teens Win with Jon Acuff

#819 We talk a lot about resisting distractions, and for good reason. Training your focus is vital in entrepreneurship! That said, I know a lot of us have or want kids. Well, one of the best traits to...

11 Syys 202431min

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