BPS 243: Blair Witch Project: Creating an Indie Film Phenomenon with Eduardo Sanchez

BPS 243: Blair Witch Project: Creating an Indie Film Phenomenon with Eduardo Sanchez

Today’s guest Eduardo Sanchez goes back to the late 90’s and shares his experience on what it was like to be in the center of The Blair Witch Project hurricane. What it was like being on the cover of Time Magazine and how did it feel to be the toast of Hollywood…for a period of time.

We also discuss the aftermath, how his career grew post Blair Witch and crazy stories of Hollyweird.

Who hasn’t heard of the now legendary indie film rags to riches tale of The Blair Witch Project? Every film student from Los Angeles to Mumbai heard the story of how two young film students spent $27,000 (mostly from friends, family and credit cards) to make a little indie horror film that ended up grossing $250 million worldwide.

Directors Eduardo Sanchez and Daniel Myrick shot The Blair Witch Project in a new way which would later be called “found footage.” Without The Blair Witch Project, there is no Paranormal Activity, Cloverfield, The Last Exorcism.

The marketing of The Blair Witch Project was equally as important as the film itself. Below you can watch the FAKE documentary that helped fuel the belief that the Blair Witch Curse was real and that the kids in the movie were dead.

Just BRILLIANT marketing!

Enjoy my conversation with Eduardo Sanchez.

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BPS 472: Why Most Indie Films Fail Before Production Even Starts with Jenna Edwards

BPS 472: Why Most Indie Films Fail Before Production Even Starts with Jenna Edwards

What really stops independent filmmakers from succeeding?According to producer and actress Jenna Edwards, it’s not talent, money, or even connections—it’s the complete lack of a real plan. In this pow...

21 Touko 1h 12min

BPS 471: Why Most Creators Never Finish Their Film (Hard Truth) with James Altucher

BPS 471: Why Most Creators Never Finish Their Film (Hard Truth) with James Altucher

James Altucher breaks down the real foundation of creativity and why most writers and filmmakers struggle—not because they lack talent, but because they don’t consistently generate ideas. He explains ...

14 Touko 1h 7min

BPS 470: Why 99% of Indie Films NEVER Get Distribution with Bill Ostroff

BPS 470: Why 99% of Indie Films NEVER Get Distribution with Bill Ostroff

What if the biggest obstacle to your film career… isn’t talent—but misunderstanding how the industry actually works?In this eye-opening conversation, Bill Ostroff—founder of one of the longest-running...

7 Touko 1h 21min

BPS 469: Why Most Filmmakers NEVER Finish Their Movies with Rob Dimension

BPS 469: Why Most Filmmakers NEVER Finish Their Movies with Rob Dimension

What if the only thing standing between you and your film career… is you?In this raw and unfiltered conversation, Rob Dimension pulls back the curtain on the real struggles of indie filmmaking—from fa...

30 Huhti 52min

BPS 468: The Indie Filmmaker’s Survival Guide (No Hollywood Required) with Ethan Marten

BPS 468: The Indie Filmmaker’s Survival Guide (No Hollywood Required) with Ethan Marten

Ethan Marten shares his journey from growing up around Hollywood through his father’s connections to forging his own path as an actor, producer, and filmmaker outside the traditional system. From land...

23 Huhti 1h 30min

BPS 467: Why Breaking Into TV Is HARDER Than You Think with Sandra Leviton

BPS 467: Why Breaking Into TV Is HARDER Than You Think with Sandra Leviton

In this episode, Sandra Leviton pulls back the curtain on what it really takes to build a career in television and film. From her early days working in reality TV to her time at FX during the rise of ...

16 Huhti 50min

BPS 466: The Screenwriting Software Changing How Writers Work with Guy Goldstein

BPS 466: The Screenwriting Software Changing How Writers Work with Guy Goldstein

Guy Goldstein discusses how his background as both a programmer and screenwriter led to the creation of WriterDuet, one of the most innovative screenwriting tools available today. Recognizing that scr...

9 Huhti 49min

BPS 465: How to Turn a YouTube Idea Into a Feature Film with Patrick Epino

BPS 465: How to Turn a YouTube Idea Into a Feature Film with Patrick Epino

Patrick Epino shares how a simple YouTube video about Hollywood tropes evolved into the crowdfunded feature film Awesome Asian Bad Guys. After building an audience through the National Film Society, P...

2 Huhti 50min

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