156. Why ISLE Paddle Boards is Saying No to PVC with Jimmy Blakeney
Outdoor Minimalist4 Marras 2024

156. Why ISLE Paddle Boards is Saying No to PVC with Jimmy Blakeney

Unfortunately, we use a lot of toxic materials in the outdoor industry and have for some time.

This reliance on synthetic and sometimes harmful materials has seen some major shifts due to regulations, but there are always some brands at the forefront of big changes.

One change we're seeing in the watersports industry is the phase-out or move away from using PVC.

In episode 156 of the Outdoor Minimalist podcast, we explore what PVC is, why it's been a popular choice for inflatable paddle boards, and the environmental concerns associated with its production and use.

To help break down these talking points and share a behind-the-scenes look at what it takes for a brand to make these types of material changes, I sat down to chat with Jimmy Blakeney.

Jimmy has stayed true to his passion for board sports and paddle sports for his entire life, even when it meant living in a van down by the river and budgeting $10 a day for food just to spend more time on board and in boat. His stubbornness led to full time sponsored athlete status for 10 years and a US National Championship title, interspersed with gigs in every facet of the business side of things, from marketing and branding to product design, sales, logistics, customer service and more. He's currently President and product designer at ISLE, where he tries to balance his brain's inability to stop focusing on new product ideas and customers needs with running one of the industry's top brands.

ISLE believes life is better in balance and that creating balance can be as simple as taking your first paddle strokes or catching your first wave.

Established in San Diego, CA, ISLE is the original surf and SUP company manufacturing products and accessories to keep you balanced, equipped, and inspired for adventures on the water. Since its inception in 2004, the brand has expanded its watersports offerings to include variations of hardtop and inflatable paddleboards, surfboards, hybrid kayaks, paddles, bags, and accessories. Learn more at: https://www.islesurfandsup.com

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ISLE Paddle Boards

Website: https://islesurfandsup.com/

Instagram: https://www.instagram.com/islepaddleboards/

YouTube: https://www.youtube.com/user/islesurf

Facebook: https://www.facebook.com/ISLEpaddleboards

Jaksot(260)

1. What is Outdoor Minimalism?

1. What is Outdoor Minimalism?

What is outdoor minimalism? First and foremost, it is a lifestyle. It is a mindset shift that roots all of our outdoor recreation activities in minimalist philosophies. It is a way to combine minimalism, environmentalism, mindfulness, and essentialism and meld it into all of our outdoor pursuits. That's all easy to say, but how do you do it? To help you skip the learning curve I waded through, I wrote "Outdoor Minimalist: Waste Less Hiking, Camping, and Backpacking," your go-to handbook for how to lessen your impact as you play outside even before you hit the trail. The book is ideal for any outdoor enthusiast looking to enrich their experience and put these practices into place. The podcast then can be seen as an expansion of the book and a way to make the information more accessible through conversation. INSTAGRAM: https://www.instagram.com/outdoor.minimalist.book/ WEBSITE: https://www.theoutdoorminimalist.com/ ORDER THE BOOK: https://www.theoutdoorminimalist.com/book YOUTUBE: @theoutdoorminimalist

4 Loka 202116min

2. 7Rs: Reduce, Refuse, Rethink

2. 7Rs: Reduce, Refuse, Rethink

The 7R's of Outdoor Minimalist serve as the framework of these concepts and are the stepping stones to implementing Outdoor Minimalist pursuits into your life. The 7R's of Outdoor Minimalism include: Reduce Refuse Rethink Repair Rehome/Repurpose Remove Restore In episode 2 of the Outdoor Minimalist Podcast, I'm exploring the first three Rs: Reduce, Refuse, and Rethink. You'll learn how they differ from the original 3Rs you may be familiar with, how these Rs serve as the backbone of Outdoor Minimalism, and why they're important in any outdoor pursuit. INSTAGRAM: https://www.instagram.com/outdoor.minimalist.book/ WEBSITE: https://www.theoutdoorminimalist.com/ ORDER THE BOOK: https://www.theoutdoorminimalist.com/book YOUTUBE: @theoutdoorminimalist ------------------------------- EPISODE RESOURCES PATAGONIA COMMON THREADS INITIATIVE PATAGONIA 'DONT BUY THIS JACKET' AD HOW TO SAVE A PLANET: Is Your Carbon Footprint BS? SOURCES History.com - When Did Americans Start Recycling? NRDC.org - Reduce, Reuse, Recycle. Most of All, Reduce. RecycleNation - The History of the Three R's

4 Loka 202119min

4. 7Rs: Repair with Rudy Glocker

4. 7Rs: Repair with Rudy Glocker

The 7R's of Outdoor Minimalist serve as the framework of these concepts and are the stepping stones to implementing Outdoor Minimalist pursuits into your life. The 7R's of Outdoor Minimalism include: Reduce Refuse Rethink Repair Rehome/Repurpose Remove Restore In episode 4 of the Outdoor Minimalist Podcast, I will be exploring the third R and the concept of Repair in the outdoor industry with the help of Rudy Glocker. Rudy Glocker is the founder of Burgeon Outdoor. Rudy founded Burgeon to create a better tomorrow for mountain communities such as Lincoln, NH where they are located. Burgeon accomplishes its mission by making its products locally and contributing 5% of its sales to environmental and community efforts. INSTAGRAM: https://www.instagram.com/outdoor.minimalist.book/ WEBSITE: https://www.theoutdoorminimalist.com/ ORDER THE BOOK: https://www.theoutdoorminimalist.com/book YOUTUBE: @theoutdoorminimalist ----------------------------- BURGEON OUTDOOR WEBSITE: https://www.burgeonoutdoor.com/ BURGEON OUTDOOR INSTAGRAM: https://www.instagram.com/burgeonoutdoor/ SOURCES McKinsey & Company - Fashion on Climate [episode statistics from the McKinsey & Company Report, not Greenpeace. I misspoke during the recording.] Greenpeace - Detox My Fashion

4 Loka 202148min

3. How to Identify Sustainable Product Materials with Mary Swanson

3. How to Identify Sustainable Product Materials with Mary Swanson

In episode 3 of the Outdoor Minimalist Podcast, I will be discussing how consumers and brands can take steps to identify more sustainable product materials. This is a big topic that I felt was best discussed with an industry expert like Mary Swanson. Mary is the CEO and a co-founder of Lava Linens. Together, she, her mom, Sheila, and sister, Caitlin, create durable, luxurious adventure towels powered by flax and hemp - two of Earth's most impressive fibers. Lava Linens' aim is to be as sustainable and responsible as possible - not succumbing to the pressures of fast fashion nor to the norms of the outdoor industry while still creating high-performing, valuable pieces of outdoor gear. INSTAGRAM: https://www.instagram.com/outdoor.minimalist.book/ WEBSITE: https://www.theoutdoorminimalist.com/ ORDER THE BOOK: https://www.theoutdoorminimalist.com/book YOUTUBE: @theoutdoorminimalist ---------------------------------- Get 15% off Lava Linens towels with the discount code OUTDOORMINIMALIST LAVA LINENS WEBSITE: https://shoplavalinens.com/ LAVA LINENS INSTAGRAM: https://www.instagram.com/lavalinens/

4 Loka 202147min

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