EP#67: Get the lawyers involved early, with Shaun Creighton

EP#67: Get the lawyers involved early, with Shaun Creighton

Content communication can come with a minefield of legal issues. How do you identify legal issues? Who owns the content you are distributing? What happens when there is an intellectual property claim?

This week go back to 2015 when contentgroup CEO, David Pembroke, sat down with leading commercial lawyer, Shaun Creighton, to discuss the copyright implications of creating and curating content.

Shaun Creighton has specialist expertise in the identification, protection, and commercialisation of intellectual property rights. He has expertise and experience negotiating technology, broadcasting and commercial agreements. Previously, he has provided in-house Legal Counsel for the Australian Sports Commission and Melbourne 2006 Commonwealth Games Corporation.

As a dual Olympian, Shaun has an extensive network in the sports and events industries. As part of ARETE Group’s thriving sports law practice group, he represents professional athletes, national sporting organisations, media outlets and event organisers on matters ranging from drafting sponsorship and merchandising agreements to broadcasting rights disputes, copyright advice, trade mark registration services, selection appeals, privacy, governance advice and Competition and Consumer Act issues.

Discussed in this episode:

  • Intellectual Property Law – what is it?
  • Why we need contracts - indemnity and liability
  • How content marketing fits in with law
  • The legal questions that arise when distributing content
  • Resolving issues by identifying them upfront
  • The potential risks of using social media channels

Hosted on Acast. See acast.com/privacy for more information.

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EP#193: Building KPIs leaders can trust with Stacey Barr

EP#193: Building KPIs leaders can trust with Stacey Barr

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3 Heinä 58min

EP#192: When AI moves faster than truth — with Sree Srinivasan

EP#192: When AI moves faster than truth — with Sree Srinivasan

When technology speeds up, trust and truth are put under pressure. Host David Pembroke is joined by Sree Srinivasan, who reflects on what he learnt broadcasting daily from New York during the early da...

28 Touko 47min

EP#191: Storytelling for trust in the AI era

EP#191: Storytelling for trust in the AI era

Government comms has shifted from crafting messages to shaping meaning in a fast-moving digital world. Host David Pembroke is joined by Brenda Duran, director of external affairs at LA County’s Justic...

1 Touko 1h

EP#190: Act to Decide — Why Governments Need to Act on AI Now

EP#190: Act to Decide — Why Governments Need to Act on AI Now

Governments cannot afford to keep talking about AI as a future challenge when citizens are already expecting better, faster, and more human-centred services. In this episode of GovComms, David Pembrok...

2 Huhti 44min

EP#189: The “So What” Problem — Turning Numbers into Insight (and Action)

EP#189: The “So What” Problem — Turning Numbers into Insight (and Action)

Governments are full of data, but it’s insight that drives real change.In this episode of GovComms, David Pembroke joins Garrett Tyler-Parker, Director of Analysis and Insights at Tourism Research Aus...

13 Helmi 58min

EP#188: Revisiting 'Leading Quietly: The power of introverts at work'

EP#188: Revisiting 'Leading Quietly: The power of introverts at work'

As we step into 2026, now's the time to ensure everyone's voice is heard.In this episode of GovComms, we revisit host David Pembroke's conversation with Richard Etienne: internal communications expert...

20 Tammi 37min

EP#187: Leading Through Uncertainty

EP#187: Leading Through Uncertainty

In an era of constant disruption, government communicators are being asked to lead without all the answers.In this episode of GovComms, David Pembroke is joined by leadership experts Dr Marianne Broad...

16 Joulu 202559min

EP#186: Stop talking, start listening — the secret to better government communication

EP#186: Stop talking, start listening — the secret to better government communication

What if better communication starts with listening, not telling?In this episode of GovComms, host David Pembroke speaks with Natasha Plowman: a communications strategist, advisor, and founder of Spinn...

18 Marras 202546min

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