
💪 “Peak Protein” — Kardashians’ protein popcorn. Trump’s empty-shelf warning. Trailer Parks’ Millennial moment.
Trump’s de-escalating his trade war with China… because of a warning about “empty shelves”.Kardashian protein popcorn?... In the Ozempi-conomy, protein brands are the top food trend.The hottest area o...
24 Huhti 202522min

🎩 “Cheat on Anything” — Cluely’s cheating app. Home Depot’s secret garden. The Fed’s Batman independence.
Cluely’s founders got suspended for building an AI cheating app… but now it’s venture backed.Home Depot’s biggest division will shock you… it’s their $20B/year secret garden.President Trump tanked mar...
23 Huhti 202522min

Exclusive 🦉 “Education Super App” — Duolingo CEO Luis von Ahn announces next product on TBOY
How do you get someone to learn everyday? Make it addictive… in a good way. Luis von Ahn has mastered engagement with Duolingo, transforming it into the largest education app on earth with over 40M da...
22 Huhti 202552min

🧾 “wtf is that?” — Say Hello to Tariff Fees. Costco’s 1st beer dupe. Return of the Mascots.
You’re about to see “Tariff Fee” on your receipts… But the phrasing is about to get political.Companies are embracing mascots again … Jake From State Farm just beat the Kardashians. Costco’s one weakn...
21 Huhti 202522min

🐣 Peeps: A Backroom Marshmallow Mystery
Subscribe to The Best Idea Yet here: https://wondery.com/links/the-best-idea-yet/Roscoe Rodda was in the fight of his life. His candy factory was right down the road from Milton Hershey’s—yes, THAT He...
18 Huhti 202541min

👪 “Nepo-preneurs” — Family biz boom. Twinkies’ 4/20 munchies trade. China’s rare earth embargo.
Twinkie is embracing 4/20 with Munchies Mobiles... because the US economy is now PG-13.China just stopped selling us Rare Earth Metals… We call it the Acupuncture Needle Strategy.Say hello to “Nepo-pr...
17 Huhti 202522min

📕 “Hedge Fund University” — Harvard’s $2B battle. Coachella’s Pay-Now-Party-Later. Netflix’s Dr. Evil plan.
Harvard is taking on the Trump admin for $2B… so we looked at the Economics of Endowments.60% of Coachella ticket sales were payment plans… it’s not buy-now-pay-later, it’s pay-now-party-later.Netflix...
16 Huhti 202522min

🤔 “China’s Factory Revolt” — Trade war moves to TikTok. Moleskine’s Gen Z board. Zuck's FTC lawsuit.
Chinese factories are retaliating in the trade war… with TikTok videos exposing $5 Lulu pants.Moleskine’s journals are thriving despite the digital age… because they created a Gen Z Board.Will Instagr...
15 Huhti 202521min






















