344: How to Monetize Your Public Speaking with Lead Gen Talks and Paid Gigs with Carol Cox

I know you enjoy speaking - AND you want to make sure you’re getting an ROI from it.

Your ROI can come from getting paid to speak and/or from getting leads and clients from your presentations.

If you don’t consistently get leads from your presentations, there are a few things you can do to make that more likely to happen.

You may think your audience doesn’t want to be sold to, but that may not be the case.

You also may not be sure how to go about letting event organizers know that you have a speaker fee.

In this episode, I share with you:

• 3 ways to increase leads from your presentations

• What to do even when conferences say “no selling from the stage”

• The one thing to do that is GOLD

• 3 things to do to get paid to speak

• Why many speakers don’t charge or don’t charge enough

• Examples to inspire you

About Us: The Speaking Your Brand podcast is hosted by Carol Cox. At Speaking Your Brand, we help women entrepreneurs and professionals clarify their brand message and story, create their signature talks, and develop their thought leadership platforms. Our mission is to get more women in positions of influence and power because it's through women's stories, voices, and visibility that we challenge the status quo and change existing systems. Check out our coaching programs at https://www.speakingyourbrand.com.

Links:

Show notes at https://www.speakingyourbrand.com/344/

Download example feedback form (no opt-in needed): https://www.dropbox.com/scl/fi/7scnmn11eqpfeh863i878/Speaking-Your-Brand-Example-Worksheet-FeedbackForm.pdf?rlkey=bmqkj2pzyjewmrg8r0smml2vu&dl=0

Discover your Speaker Archetype by taking our free quiz at https://www.speakingyourbrand.com/quiz/

Enroll in our Thought Leader Academy: https://www.speakingyourbrand.com/academy/

Connect on LinkedIn: https://www.linkedin.com/in/carolcox

Related Podcast Episodes:

• Episode 290: [Coaching] Get More Leads from Your Presentations with Monica Young

• Episode 289: Less Free, More Paid: How to Increase Your Speaker Fees with Carol Cox

• Episode 288: A Framework for Creating a Signature Talk for Income and Impact with Carol Cox

Become Bookable Live Online Workshop - April 15, 2026
If you want to speak more but you’re not sure where to start or your efforts haven’t produced the results you want, I’m hosting a live online workshop called “Become Bookable: How to Get Speaking Invitations” on Wednesday, April 15th.

A lot of brilliant women assume they just need to pitch themselves more. But the real reason speakers get invited isn’t because they pitch harder — it’s because they’re positioned as bookable.

In this 3-hour interactive workshop live on Zoom, I’ll show you how speakers actually get invited — and help you clarify the positioning that makes event organizers say yes.

As a podcast listener, use the coupon code “Podcast100” to save $100 on your registration.

Learn more and register at https://www.speakingyourbrand.com/bookable