414: Using ‘Stages’ and ‘Lessons’: Live Signature Talks from Our Thought Leader Academy Grads

414: Using ‘Stages’ and ‘Lessons’: Live Signature Talks from Our Thought Leader Academy Grads

In your presentations and keynotes, you want to take your audience on a journey of discovery, sharing with them your personal insights and stories along the way.

One of the best ways to do this is to frame your content as stages, lessons, or a framework, such as an alliteration or acronym.

Want to see what this looks like in an actual talk?

You’ll hear three of our recent Thought Leader Academy grads, Wendy McManus, Nelly Some, and Heather Burright, deliver a 10-minute version of the signature talk they created with us, so you can see and hear them in action.

We also have a roundtable discussion about what they’ve learned from being in the Thought Leader Academy and what’s next for them as speakers and thought leaders.

This audio is from a live broadcast we did on October 2, 2024. You can watch the video at https://youtube.com/live/khaXnBCKRXk.

Links:

Show notes at https://www.speakingyourbrand.com/414/

Video from the live show: https://youtube.com/live/khaXnBCKRXk

Wendy’s website: https://www.connect2potential.com/

Nelly’s website: https://makingadifferencewithnelly.com/

Heather’s website: https://www.skillmastersmarket.com/

Discover your Speaker Archetype by taking our free quiz at https://www.speakingyourbrand.com/quiz/

Enroll in our Thought Leader Academy: https://www.speakingyourbrand.com/academy/

Connect on LinkedIn:


Become Bookable Live Online Workshop - April 15, 2026
If you want to speak more but you’re not sure where to start or your efforts haven’t produced the results you want, I’m hosting a live online workshop called “Become Bookable: How to Get Speaking Invitations” on Wednesday, April 15th.


A lot of brilliant women assume they just need to pitch themselves more. But the real reason speakers get invited isn’t because they pitch harder — it’s because they’re positioned as bookable.

In this 3-hour interactive workshop live on Zoom, I’ll show you how speakers actually get invited — and help you clarify the positioning that makes event organizers say yes.


As a podcast listener, use the coupon code “Podcast100” to save $100 on your registration.

Learn more and register at https://www.speakingyourbrand.com/bookable

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342: I Almost Got Stuck in the Expert Trap: How I Escaped and Delivered My Recent Successful Conference Presentation by Carol Cox

342: I Almost Got Stuck in the Expert Trap: How I Escaped and Delivered My Recent Successful Conference Presentation by Carol Cox

I *almost* got stuck in the expert trap when I was creating my recent presentation for MAICON called Maintain Your Brand Voice Through AI Personalization and Storytelling.​ I had lots of slides filled...

14 Elo 202326min

341: Unearthing Your Unique Message: Discovering What Makes You Stand Out with Judy Carlson

341: Unearthing Your Unique Message: Discovering What Makes You Stand Out with Judy Carlson

Raise your hand if you’re used to giving presentations chock full of information, facts, and figures? You are not alone! Many of us get comfortable doing this, probably because that’s how we got start...

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340: Can I Tell It's You? What a Brand Voice Is and Why You Need One with Carol Cox

340: Can I Tell It's You? What a Brand Voice Is and Why You Need One with Carol Cox

Today, we're delving into a topic that lies at the heart of powerful communication and compelling thought leadership: brand voice.  If you've ever wondered, 'How can I stand out in a crowded market?' ...

31 Heinä 202337min

339: Creating Compelling TED-Style Talks Based on Academic Research with Tanya Golash-Boza, PhD

339: Creating Compelling TED-Style Talks Based on Academic Research with Tanya Golash-Boza, PhD

I talk a lot about the power of public speaking for building brand awareness, generating leads, and becoming known in your industry. The other power of public speaking is to influence social change. T...

24 Heinä 202325min

338: Escaping the Expert Trap: From Academic Presenter to Sought-After Speaker with Teri DeLucca, PhD

338: Escaping the Expert Trap: From Academic Presenter to Sought-After Speaker with Teri DeLucca, PhD

What does the journey look like to evolve from an expert presenter to a sought-after speaker and thought leader? How can you escape what I call “the expert trap” and make the shift into thought leader...

17 Heinä 202337min

337: Sharing Your Story as a Catalyst for Transformation with Karen Keene

337: Sharing Your Story as a Catalyst for Transformation with Karen Keene

I strongly believe that sharing your story transforms not only your audience, but also yourself. You and your audience discover that you’re not alone and that change is possible. From the consciousnes...

10 Heinä 202330min

336: Go from a Good Speaker to a Great Speaker with These 5 Lessons from 'Hamilton' with Carol Cox

336: Go from a Good Speaker to a Great Speaker with These 5 Lessons from 'Hamilton' with Carol Cox

This episode airs the week of our 4th of July holiday in the United States, so I thought I’d take this opportunity to re-air one of my favorite episodes. If you want to go from being a good speaker to...

3 Heinä 202343min

335: Amplifying Your Personal Brand: Public Speaking as the Ultimate Authority Booster with Carol Cox and Diane Diaz

335: Amplifying Your Personal Brand: Public Speaking as the Ultimate Authority Booster with Carol Cox and Diane Diaz

We’re wrapping up our podcast series on personal branding. Today we're diving into how to amplify your personal brand.  You've started to define it, you're building it, and now, how can you leverage p...

26 Kesä 202323min

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