68. How can AI fulfil technology's promise of making our professional lives easier, simpler and more efficient? - Noam Segal

68. How can AI fulfil technology's promise of making our professional lives easier, simpler and more efficient? - Noam Segal

"Although it's understandable that this technology brings all sorts of concerns and anxieties and worries with it, and I share those, by the way, as well. It's not all excitement. I really think this is going to transform the entire tech industry...And honestly, I'm really hoping that what AI brings is, it finally brings to fruition what technology was always supposed to do, but didn't. I've always felt that technology's promise is to make our lives, both personal lives and professional lives, significantly easier, significantly simpler in everything we do, and even significantly more fun."

Noam Segal began his UX journey in the mid-2000s, working on the user experience of missile defence systems. He has since worked across multiple spaces, including travel (Airbnb), AI customer support (Intercom), Fintech (Wealthfront), Social (X & Meta.). Most recently he was Senior Research Manager at Upwork.

In this episode we talk at length how AI it is impacting, and will continue to impact, the work of UX researchers. He shares his views on the need to embrace and experiment with these tools and the exciting, bewildering and opportunities they present to researchers and design teams, focussing on 3 tools in particular: Sprig, Genway and Julius.

Read the transcript.

Thanks for listening, and I hope you enjoy the episode.

Mike Green

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Jaksot(69)

67. UX Brighton 2024 - Part 2 - How are you using AI in your own work? What excites or scares you about it?  - Attendees at UX Brighton

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'From an internal perspective we're using AI everywhere from marketing to writing code..' 'I think because everybody is trying to get in the AI game you're just throwing things at a wall and seeing wh...

11 Marras 202430min

66. UX Brighton 2024 - Part 1: How can we reduce UX industry anxiety about AI? - Danny Hope, Curator @ UX Brighton

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"What we're aiming to do is answer the question, what do UX practitioners need to know about AI? I want to reduce people's anxiety in the same way that my anxiety has been reduced by confronting the t...

23 Loka 202423min

65. What do design teams need to consider when developing products for international markets?: Chui Chui Tan

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Join me chatting with author and cultural expert Chui Chui Tan around researching and designing products for international markets. What do design teams need to consider to ensure the best cultural fi...

10 Heinä 202440min

64. Quantitative research: What are the pitfalls and benefits for product teams?: Ben Dressler @ Freelance Product Insights Researcher

64. Quantitative research: What are the pitfalls and benefits for product teams?: Ben Dressler @ Freelance Product Insights Researcher

"The only reason I sometimes shy away from the words 'qual' and 'quant' is I think they present this dichotomy that is not the full truth, right? I think people then start to think 'qual' means talkin...

16 Touko 202452min

63. Researcher Burnout: What is it? How do you spot the warning signs? And what can you do about it?

63. Researcher Burnout: What is it? How do you spot the warning signs? And what can you do about it?

Tina Lickova is an independent researcher and service designer. She is also host of the excellent UX Research Geeks podcast.  In this honest and candid episode, Tina talks with me from personal experi...

12 Huhti 202436min

62. How do you uncover the most compelling insights when interviewing your users?:  Author Steve Portigal

62. How do you uncover the most compelling insights when interviewing your users?: Author Steve Portigal

Steve Portigal is an experienced user researcher who helps organisations to build more mature user research practices. He is principal of Portigal Consulting, and the author of two books: Doorbells, D...

4 Maalis 20241h 6min

61. What exactly is ’ResearchOps’? How can it help organisations to support research teams to understand their users better?: Julian Della Mattia @ Freelance ReOps Specialist

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Julian Della Mattia is a UX Researcher specialised in Research Operations. He helps companies of all sizes build their user research practices from scratch. In this episode he explains the ResearchOps...

11 Tammi 202440min

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