730 | News from the EDGE | Week of 11.25.2024

730 | News from the EDGE | Week of 11.25.2024

Ori Zilbershtein joins the EDGE as a guest to go over the news this week. We crack open a number of Google News pieces from around the marketing space.

Some quick takeaways: Make sure you use WhatsApp as a conversion in Google Ads—you better be there. We discuss the report on shifting trends in CTR per industry and how the data could be interpreted another way, i.e. AI Overviews viciously rearranging the landscape. Is OpenAI actually thinking about developing a browser now? They hired an ex-Google Chrome engineer, so maybe.

All this plus some great takes from Ori as he returns to the show on the news side.

News from the EDGE:

[00:0 2:29] Google Introduces WhatsApp 'Conversation Started' Conversion Tracking

[00:05:10] Shifting Industry Trends Highlighted in Google Search CTR Data

[00:11:17] EDGE of the Web Title Sponsor: Site Strategics

[00:12:23] Google's now giving some insights into website performance


Captain Obvious:

[00:17:10] Google Updates Misleading Ad Design Policy For Deceptive Buttons In Ads

AI News:

[00:24:44] OpenAI Hires Former Chrome Engineer, Eyes Browser Battle

[00:29:37] EDGE of the Web Sponsor: InLinks

AI Tools:

[00:30:40] Turn your blogs into stunning, shareable infographics, powered by AI

Thanks to our sponsors!

Site Strategics https://edgeofthewebradio.com/site

Inlinks https://edgeofthewebradio.com/inlinks

Follow Us:

X: @ErinSparks

X: @OriZilbershtein

X: @TheMann00

X: @EDGEWebRadio

Jaksot(843)

746 | Social News from the EDGE | Week of 2.17.2025

746 | Social News from the EDGE | Week of 2.17.2025

Duncan Alney of Firebelly joins the EDGE to give his take on Social Media news and trends. A long-time friend of the show, we got him on board to dig into what we should be paying attention to in Soci...

21 Helmi 202532min

745 | AI and Journalism / Michael Lewittes

745 | AI and Journalism / Michael Lewittes

Michael Lewittes swings back around to the EDGE to discuss a current and concerning topic, AI content and its effect on journalism. Michael brings his quarter-century of media experience to the table,...

14 Helmi 202538min

744 | AI / SEO News from the EDGE | Week of 2.3.2025

744 | AI / SEO News from the EDGE | Week of 2.3.2025

Sara Taher joins the EDGE team this week to have a focused discussion of AI and SEO in the news. From China's deep-sea AI shake-ups to Meta monetizing threads and Google's evolving search Quality Rate...

7 Helmi 202549min

743 | Leadership & Long-Play Strategies in Digital Marketing w/ Wix's Paula Mejia

743 | Leadership & Long-Play Strategies in Digital Marketing w/ Wix's Paula Mejia

Busy doesn't always mean productive. How do you balance the need for continued content with the need for quality? Paula Mejia, VP of Enterprise Marketing from WIX Studio, shares her insights on mainta...

31 Tammi 202539min

742 | SEO News from the EDGE | Week of 1.20.2025

742 | SEO News from the EDGE | Week of 1.20.2025

Is your brand braced for the seismic shifts that Large Language Models (LLMs) are creating in the search landscape? Cindy Krum from Mobile Moxie joins us for her new regular spot in SEO News from the ...

30 Tammi 202545min

741 | Enterprise Marketing Growth w/ Paula Mejia of WIX Studio

741 | Enterprise Marketing Growth w/ Paula Mejia of WIX Studio

We dive into enterprise marketing management with Paula Mejia, Vice President of Enterprise Marketing at WIX Studio in this episode. Paula brings a wealth of knowledge from her nine-year journey with ...

24 Tammi 202533min

740 | News from the EDGE | Week of 1.13.2025

740 | News from the EDGE | Week of 1.13.2025

This week, we've got a jam-packed session covering the latest and most pressing news in digital marketing and SEO. Top Stories: we discussed the recent merger of Getty and Shutterstock and its implica...

18 Tammi 202550min

739 | EDGE Tool Series: Practical Testing w/ SEOTesting.com

739 | EDGE Tool Series: Practical Testing w/ SEOTesting.com

Our EDGE Tool Series continues with the second episode with Ryan Jones, Marketing at SEOTesting.com. Dig into this thing, it's a blast! We dive deep into the world of SEO testing with Ryan as we expl...

17 Tammi 202536min

Suosittua kategoriassa Liike-elämä ja talous

sijotuskasti
psykopodiaa-podcast
rss-rahapodi
mimmit-sijoittaa
ostan-asuntoja-podcast
herrasmieshakkerit
rss-neuvottelija-sami-miettinen
rss-h-asselmoilanen
rahapuhetta
rss-rahamania
oppimisen-psykologia
pomojen-suusta
rss-lahtijat
rss-laakispodi
sijoituspodi
rss-porssipuhetta
rss-markkinointitrippi
rss-merja-mahkan-rahat
rss-sisalto-kuntoon
rss-inderes