#7 - Stop obsessing over technical problems and start gap selling (Keenan, Author of Gap Selling)

#7 - Stop obsessing over technical problems and start gap selling (Keenan, Author of Gap Selling)

Join the most tactical sales newsletter in the world: https://hubs.ly/Q01-R33G0 Four Actionable Takeaways: Align on the problem and impact first, then start brainstorming root causes and solutions Build a problem identification chart with the problems, impacts, root causes of your ICP Talk to customers, become an expert. Why did they buy? What problems did you have? You need customers to agree to the problem they have and be willing to solve it with you. Keenan’s Path to President’s Club Author of Gap Selling CEO @ A Sales Guy Consulting RESOURCES DISCUSSED Join our weekly newsletter Things you can steal

Jaksot(594)

#313 - Prospecting Technical Buyer Personas and LinkedIn Outreach (Robin De Vries, MongoDB)

#313 - Prospecting Technical Buyer Personas and LinkedIn Outreach (Robin De Vries, MongoDB)

FOUR ACTIONABLE SALES TAKEAWAYS When looking for intel on an account, consider reaching out to ex-employees for insider info Record simple videos, dont be corny, send them natively on LinkedIn Don'...

18 Kesä 202433min

#312 - Hall of Fame: Discovery

#312 - Hall of Fame: Discovery

FOUR ACTIONABLE TAKEAWAYS Have a prep call with your champion before the demo. Identify who is in the room, what they want to get out of the call, and how past demos have gone. Connect what you’re s...

17 Kesä 202431min

#311 - Running Sales Team Meetings That Actually Move The Needle (Armand Farrokh, 30MPC)

#311 - Running Sales Team Meetings That Actually Move The Needle (Armand Farrokh, 30MPC)

FOUR ACTIONABLE LEADERSHIP TAKEAWAYS When you do a training introduce a topic then run 3 meetings to go deep on that topic, A.K.A. "The 1/3" Consider running team training on Fridays to give reps th...

13 Kesä 202442min

#310 - Unconventional Approaches to Cold Calling (Matthew Mazankowski, Boomerang

#310 - Unconventional Approaches to Cold Calling (Matthew Mazankowski, Boomerang

Free Guide: 3 Tactics to Drive Mid-Funnel Deals to Close FOUR ACTIONABLE SALES TAKEAWAYS Do not spend excessive time researching when sometimes calling the account may be the fastest way to get info...

11 Kesä 202431min

#309 - Hall of Fame: Kevin "KD" Dorsey

#309 - Hall of Fame: Kevin "KD" Dorsey

FOUR ACTIONABLE TAKEAWAYS PPI (Problem, Pain, Impact): Get agreement on a problem, understand the pain the problem causes, and identify what that means for the buyer and the business. Use bucket que...

10 Kesä 202427min

#308 - Coaching SDR Teams and SDR Leaders (Melissa Lui, AirGarage)

#308 - Coaching SDR Teams and SDR Leaders (Melissa Lui, AirGarage)

FOUR ACTIONABLE TAKEAWAYS Structure your SDR 1:1 as follows, start with their agenda and what's top of mind for them, then do a pipe review for accounts they intend to book, then review a good & bad ...

6 Kesä 202433min

#307 - Sell Playbook (Part 2): How to Structure an Effective Discovery Call (Nick & Armand)

#307 - Sell Playbook (Part 2): How to Structure an Effective Discovery Call (Nick & Armand)

FOUR ACTIONABLE SALES TAKEAWAYS Do 90 seconds of rapport building, launch off with a business related question that highlights you've done some research Set a PPO agenda, coving the purpose, plan, a...

4 Kesä 202427min

#306 - Hall of Fame: Ryan Reisert

#306 - Hall of Fame: Ryan Reisert

FOUR ACTIONABLE TAKEAWAYS Use the 80/20 principle - if someone hasn’t picked up within 5 calls, start expanding your efforts in the other channels. Prioritize direct dials & operations (their job is...

3 Kesä 202434min

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