#133 - Building a business case with your champion (Nate Nasralla, Founder @ Fluint)

#133 - Building a business case with your champion (Nate Nasralla, Founder @ Fluint)

Join the most tactical sales newsletter in the world: https://hubs.ly/Q01-R33G0 FOUR ACTIONABLE TAKEAWAYS Include a short, one-page memo in your calendar invite so they can digest what you want to communicate. Then start your meeting 5 minutes later and dig right in. Create your business case in Mad Lib Style. Start with a framework and fill in the gaps as you go through the call, helping to build out the storyline. Use language in your business case that's internal to the buying team, weaving trigger words or trigger phrases that are going to signal to an executive that you're aligned with a priority they care about. When meeting with ‘below the line' buyers, find 1-2 workflows they spend 80% of their week in. Ask them to demo how that works today. After they share their screen, share yours, give them screen control, and guide them through that task in your product. PATH TO PRESIDENT’S CLUB Founder @ Fluint Chief Growth Officer @ GAN Managing Director, Enterprise Division @ Network for Good Director, Business Development @ Tiesta Tea Company RESOURCES DISCUSSED Join our weekly newsletter Things you can steal

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#331 - Hall of Fame: Ryan Reisert

#331 - Hall of Fame: Ryan Reisert

FOUR ACTIONABLE TAKEAWAYS Eat the frog by committing to prospecting first thing in the morning. Handle objections differently with a ledge (ledge > disrupt statement > ask). Handle ‘existing soluti...

29 Heinä 202429min

#330 - The Daily Habits That Set Top Sales Leaders Apart (Jordan Chavez, Navan)

#330 - The Daily Habits That Set Top Sales Leaders Apart (Jordan Chavez, Navan)

FOUR ACTIONABLE LEADERSHIP TAKEAWAYS Use calendar color coding to audit your time and ensure you're focusing on important tasks consistently Always be recruiting (ABR) - Regularly connect with pote...

25 Heinä 202434min

#329 - Unlocking Buyer Pain Points While Engaging Key Stakeholders (Maddy Jackson, Webflow)

#329 - Unlocking Buyer Pain Points While Engaging Key Stakeholders (Maddy Jackson, Webflow)

FOUR ACTIONABLE TAKEAWAYS Explore two types of impact with your prospect: hard metrics (e.g., hours spent, money lost) and soft impact. Address pain points in other departments to accelerate deals a...

23 Heinä 202435min

#328 - Hall of Fame: Talha Husayn

#328 - Hall of Fame: Talha Husayn

FOUR ACTIONABLE TAKEAWAYS Call your below-the-line org. contacts to gather intel that you can bring up when having above-the-line conversations. Try to get a direct referral to your target persona, ...

22 Heinä 202431min

#327 - Sell Playbook: The Ultimate Cold Calling Masterclass

#327 - Sell Playbook: The Ultimate Cold Calling Masterclass

To celebrate the launch of our book on cold calling "Cold Calling Sucks (And That's Why It Works)" we've dropping this special playbook edition that covers (almost) everything there is to know on how ...

19 Heinä 202456min

#326 - Interview Smarter: Using Roleplays to Identify Top Sales Talent (Brooke Freedman, Chameleon)

#326 - Interview Smarter: Using Roleplays to Identify Top Sales Talent (Brooke Freedman, Chameleon)

FOUR ACTIONABLE LEADERSHIP TAKEAWAYS Sales leaders need to stop observing from the sidelines and actively participate in deals as player-coaches, even if they are CROs. Giving candidates extensive p...

18 Heinä 202434min

#325 - The Perfect Deal Negotiation Process (Armand Farrokh, 30MPC)

#325 - The Perfect Deal Negotiation Process (Armand Farrokh, 30MPC)

TOP ACTIONABLE SALES TAKEAWAYS: Act surprised and maintain confidence when faced with resistance on price; don't normalize discounts or concessions easily. Make each concession painful for the cust...

16 Heinä 202440min

#324 - Hall of Fame: Will Padilla

#324 - Hall of Fame: Will Padilla

FOUR ACTIONABLE TAKEAWAYS When asked for pricing early, give a range but hold the other key pricing details until you get feedback. If you’re getting ongoing buying objections, suggest that it may b...

15 Heinä 202427min

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