#164 - Part 1: Energize your prospecting with multi-channel mastery (Vin Matano, Sr. Account Executive IC-5 @ Demandbase)

#164 - Part 1: Energize your prospecting with multi-channel mastery (Vin Matano, Sr. Account Executive IC-5 @ Demandbase)

Join the most tactical sales newsletter in the world: https://hubs.ly/Q01-R33G0 Download Vin's 5 Emails from Prospecting to Close FOUR ACTIONABLE TAKEAWAYS Pick 5-10 accounts per week and focus all of your energy on them. That might look like sending emails Monday and Wednesday, then going multichannel on Friday. Use email as your hub and other channels as your spokes with your CTA on the other channels pointing back to your email. The email channel can get flooded; get creative with other channels like Twitter. Vin was able to book a meeting off of a backward jump shot. Use email to keep threading throughout your sales cycle. One way to do this is through direct mail. PATH TO PRESIDENT’S CLUB Sr. Account Executive IC-5 @ Demandbase Strategic Advisor @ Aligned Strategic Partner @ Outplay RESOURCES DISCUSSED Join our weekly newsletter Things you can steal

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#301 - Skyrocketing Close Rates with Onsites (Michelle Cecil, Procore)

#301 - Skyrocketing Close Rates with Onsites (Michelle Cecil, Procore)

FOUR ACTIONABLE SALES TAKEAWAYS Recognize your SE and team members who help you on deals & onsites Call each attendee after a meeting to thank them for their time and ask them for their feedback Wh...

21 Touko 202434min

#300 - Hall of Fame: Henry Schuck

#300 - Hall of Fame: Henry Schuck

FOUR ACTIONABLE TAKEAWAYS Don’t let the fear of breaking rapport prevent you from asking for the next step. Answer the yes-or-no questions and SHUT UP! Figure out their vision through discovery, th...

20 Touko 202428min

#299 - How To Move Indecisive Customers With The JOLT Effect

#299 - How To Move Indecisive Customers With The JOLT Effect

Top performers deal with buyer hesitancy just like everyone else. Their secret to driving deals forward? A simple framework for handling indecision. In this show, Matt Dixon and Jen Allen-Knuth will...

17 Touko 202458min

#298 - Rep Shadowing & Ridealongs Done Right (Paul Canty, Pulley)

#298 - Rep Shadowing & Ridealongs Done Right (Paul Canty, Pulley)

FOUR ACTIONABLE LEADERSHIP TAKEAWAYS Shadowing to remind yourself and your reps of the basics to spot opportunity areas Setting a goal without a "how" is not a real goal, you have to understand how ...

16 Touko 202430min

#297 - May Special: Negotiation ft. Chris Voss (part 2)

#297 - May Special: Negotiation ft. Chris Voss (part 2)

FOUR ACTIONABLE TAKEAWAYS When responding to another parties asks in a negotiation, co-create the solution with them rather than going away and making a new offer to ensure they feel like it was a co...

14 Touko 202430min

#296 - Hall of Fame: Miles Kane

#296 - Hall of Fame: Miles Kane

FOUR ACTIONABLE TAKEAWAYS Before agreeing to a give, ask what they’re willing to bring to the table. Map out every step of the process to the signature with actions, owners, and dates. Send a recap...

13 Touko 202428min

#295 - Enterprise Pipeline Reviews & Deal Planning (Greg Baumann, Outreach)

#295 - Enterprise Pipeline Reviews & Deal Planning (Greg Baumann, Outreach)

FOUR ACTIONABLE LEADERSHIP TAKEAWAYS Ask your reps to think about the "first win" they can make with a large account Look for "Alumni" who have recently left key accounts who might be able to make i...

9 Touko 202433min

#294 - May Special: Negotiation ft. Chris Voss (Part 1)

#294 - May Special: Negotiation ft. Chris Voss (Part 1)

FOUR ACTIONABLE TAKEAWAYS Condition your prospect for future interactions by giving them time back in their calendar & leaving them on a positive note Do not talk to people when they are distracted,...

7 Touko 202432min

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