#252 - Secrets to Break Into Top-Tier Accounts with Product-Led Growth (Andrew Johnston, Superhuman)

#252 - Secrets to Break Into Top-Tier Accounts with Product-Led Growth (Andrew Johnston, Superhuman)

RESOURCES DISCUSSED View the written summary of this episode Get 1 month of Superhuman on us Other things you can steal FOUR ACTIONABLE TAKEAWAYS Do not enter a pilot or a POC without setting clear success criteria with your customer. The way that you should present the success criteria is to figure out what matters to your customer. Break your accounts and prospects into high-usage and low-usage groups. Coach up your low-usage team, and just ask your high-usage group “How can we get this into the hands of other people.” Consolidate your bill for people in different departments and consolidate the team for prospects in the same department. PATH TO PRESIDENT’S CLUB Head of Sales @ Superhuman Director of Sales @ Scale AI Head of Global Email (SendGrid) Sales & GTM @ Twilio Manager, Enterprise Sales @ Twiliio RESOURCES DISCUSSED Join our weekly newsletter Things you can steal 30MPC Training: 30mpc.com/training

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How To Become Dangerously Good At Negotiation

How To Become Dangerously Good At Negotiation

We've all watched a massive deal slip away because a buyer played games. Nick Cegelski interviews Armand Farrokh and drops his playbook to help you negotiate better terms. In this episode, Arman Fa...

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#579 - Removing the friction from your sales cycle | Todd Caponi | 30MPC Hall of Fame

#579 - Removing the friction from your sales cycle | Todd Caponi | 30MPC Hall of Fame

🛒Pre-Order Todd’s Negotiation Course: https://hubs.li/Q04k0BGj0  In this episode, you can takeaway: 🎯 Acknowledging your competitors’ strengths + highlight where your features match needs 🤖 Ge...

4 Kesä 26min

#578 - Watch Me Cold Call For A Product I’ve Never Sold

#578 - Watch Me Cold Call For A Product I’ve Never Sold

Getting hung up on by any leader hurts, but it's the grind. Jason Bay flips the script and shows you how to bounce back and book meetings. In this episode you’ll learn: 🎯 How to force a 20% convers...

2 Kesä 18min

How to Win Deals Without Discounting Away Your Commission

How to Win Deals Without Discounting Away Your Commission

Todd Caponi’s Four Levers Negotiating™ Course is now available for pre-order (early bird pricing until June 22): ⁠https://hubs.li/Q04jryL50 And to celebrate, we’re sharing four weeks of free conten...

1 Kesä 16min

#577 - Why Your AI Cold Emails Are Failing (And How to Fix Them) | Jason Bay

#577 - Why Your AI Cold Emails Are Failing (And How to Fix Them) | Jason Bay

Your cold outreach reply rates are completely flatlining because of AI slop. In this episode, Jason Bay breaks down how to: 🎯 Flip your sales funnel into a "martini glass" to go deep on fewer acc...

28 Touko 46min

#576 (Trailer) - I Ranked 5 Cold Emails And Rewrote The Best One

#576 (Trailer) - I Ranked 5 Cold Emails And Rewrote The Best One

Full episode here Most reps fire off bloated cold emails that bury the lead and pitch features instead of attacking real business problems. In this episode, Jason Bay breaks down: 👔 Shrunk int...

26 Touko 1min

#575 - How Parallel Dialing Makes You Better at Cold Calling | Suji Goetzke

#575 - How Parallel Dialing Makes You Better at Cold Calling | Suji Goetzke

Stop burning your territory by blindly calling massive lists of leads. In this episode, Suji breaks down their exact playbook, including: 🎯 Forcing your focus into tight, 100-person lists built a...

21 Touko 32min

#574 - How To Be An ELITE Sales Leader (Copy This Playbook)

#574 - How To Be An ELITE Sales Leader (Copy This Playbook)

Sales is the only job where you can grind for 10 hours and still end the day feeling behind due to CRM chaos and internal fire drills. In this episode, Mark Kosoglow breaks down his exact productiv...

19 Touko 28min

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