722: Why you want to market to qualified people

722: Why you want to market to qualified people

Do you have a product or service? Are you good at selling it? Between those two things is marketing. Getting interested parties in front of you. Key in on “interested”. Most of today’s marketing casts a very broad blanket out into the digital world and hopes to find the right people. Zig Ziglar referred to that as pursuing “suspects”. He was fond of “prospecting”, where you pursue people you know are interested in what you have to offer, based on three measurements or as Tom Ziglar says, “qualified” people. In this show we listen to a four minute message from Zig on prospecting, then I asked this question, “What type of marketing works best for your business?” (and what is your business?) Tons of responses. Tom Ziglar and I talked through a bunch of them to bring you a great crash course in what you can be doing to appropriately prospect and have more or the RIGHT people to sell to. Learn more about your ad choices. Visit megaphone.fm/adchoices

Jaksot(1645)

677: Assigning value to your life - Habits with Rock Thomas

677: Assigning value to your life - Habits with Rock Thomas

We prioritize and work towards what we give the most value. So how about assigning empowering meanings and value to the things that really matter in your life? To the things you want to matter. That i...

6 Touko 201935min

676: How to escape the bondage of survival - Q&A with Jonni Pollard

676: How to escape the bondage of survival - Q&A with Jonni Pollard

Everyone is doing it these days, it seems. Meditation was our muse. Everyone is doing it these days, it seems. Meditation is losing its spiritual baggage and going mainstream as the new exercise of to...

1 Touko 20191h 1min

675: Rock Thomas | How to really change the way you see yourself

675: Rock Thomas | How to really change the way you see yourself

Can you really change the way you see yourself. In all truth, we spent much of this show expounding on how very hard it is, which is why very few people ever do it. Can you? My guest is Rock Thomas. H...

29 Huhti 20191h 1min

674: What blame has been holding you back? - Q&A

674: What blame has been holding you back? - Q&A

Hopefully we all know that placing blame on anything or anyone is simply giving our power away. Zig drives home this point with a short message and states that when we stop blaming and take full respo...

24 Huhti 201949min

673: What is essential and what is frivolous - Habits with Jonni Pollard

673: What is essential and what is frivolous - Habits with Jonni Pollard

Wouldn’t we all like to know what is essential and what is frivolous in our lives? Maybe we think we subconsciously know, but I for one would be interested in getting it all out on the table. This is ...

22 Huhti 201931min

672: What can you delegate, automate or eliminate - Q&A with Michael Hyatt

672: What can you delegate, automate or eliminate - Q&A with Michael Hyatt

You can’t do it all and chances are 99% you are currently doing too much. But you are stuck, right? Join the crowd. But insanity is doing the same things over and over and hoping for different results...

17 Huhti 201938min

671: Jonni Pollard | How to free yourself from yourself

671: Jonni Pollard | How to free yourself from yourself

Jonni Pollard is renowned for bringing meditation mainstream via his organization and app, 1 Giant Mind. In show #667, Michael Hyatt referenced using the 1 Giant Mind app as part of his daily spiritua...

15 Huhti 201958min

670: Master your personal presentation - Q&A

670: Master your personal presentation - Q&A

Have you ever, for your work or personal life, practiced and/or gotten coaching for a presentation? For sales, a live and on-stage presentation, for getting a date or a job, anything? This is the ques...

10 Huhti 201947min

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