722: Why you want to market to qualified people

722: Why you want to market to qualified people

Do you have a product or service? Are you good at selling it? Between those two things is marketing. Getting interested parties in front of you. Key in on “interested”. Most of today’s marketing casts a very broad blanket out into the digital world and hopes to find the right people. Zig Ziglar referred to that as pursuing “suspects”. He was fond of “prospecting”, where you pursue people you know are interested in what you have to offer, based on three measurements or as Tom Ziglar says, “qualified” people. In this show we listen to a four minute message from Zig on prospecting, then I asked this question, “What type of marketing works best for your business?” (and what is your business?) Tons of responses. Tom Ziglar and I talked through a bunch of them to bring you a great crash course in what you can be doing to appropriately prospect and have more or the RIGHT people to sell to. Learn more about your ad choices. Visit megaphone.fm/adchoices

Jaksot(1643)

Lead With Need

Lead With Need

Zig Ziglar teaches us the necessity of believing in your product Learn more about your ad choices. Visit megaphone.fm/adchoices

15 Loka 20109min

Realistic Expectations

Realistic Expectations

Zig Ziglar teaches us how to dream big and make those dreams come true. Learn more about your ad choices. Visit megaphone.fm/adchoices

8 Loka 20109min

Dream Big

Dream Big

Zig Ziglar encourages you to think about what you want to do, be and have in your life as the first step to achieving those things. Learn more about your ad choices. Visit megaphone.fm/adchoices

1 Loka 201011min

Fight Fair In Your Marriage

Fight Fair In Your Marriage

Zig Ziglar teaches how to handle the inevitable conflicts that arise in a marriage. Learn more about your ad choices. Visit megaphone.fm/adchoices

24 Syys 201014min

Putting Together a Goals Program

Putting Together a Goals Program

Zig Ziglar teaches you how to put together a goals program Learn more about your ad choices. Visit megaphone.fm/adchoices

17 Syys 201013min

Teach your children character

Teach your children character

Zig Ziglar reminds us that we all have what it takes to be successful and reminds us that we need to show our children that valuable lesson.  Learn more about your ad choices. Visit megaphone.fm/adchoices

10 Syys 20108min

It pays to set goals

It pays to set goals

Zig Ziglar describes all the benefits of having a goals program. Learn more about your ad choices. Visit megaphone.fm/adchoices

3 Syys 201014min

How to upset your prospects towards a sale

How to upset your prospects towards a sale

Zig Ziglar shows you how to use the law of homeostasis to help you close more sales. Learn more about your ad choices. Visit megaphone.fm/adchoices

27 Elo 201011min

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