722: Why you want to market to qualified people

722: Why you want to market to qualified people

Do you have a product or service? Are you good at selling it? Between those two things is marketing. Getting interested parties in front of you. Key in on “interested”. Most of today’s marketing casts a very broad blanket out into the digital world and hopes to find the right people. Zig Ziglar referred to that as pursuing “suspects”. He was fond of “prospecting”, where you pursue people you know are interested in what you have to offer, based on three measurements or as Tom Ziglar says, “qualified” people. In this show we listen to a four minute message from Zig on prospecting, then I asked this question, “What type of marketing works best for your business?” (and what is your business?) Tons of responses. Tom Ziglar and I talked through a bunch of them to bring you a great crash course in what you can be doing to appropriately prospect and have more or the RIGHT people to sell to. Learn more about your ad choices. Visit megaphone.fm/adchoices

Jaksot(1643)

Creating a positive environment at home

Creating a positive environment at home

Zig Ziglar tells us how to keep our home happy, healthy and be the place everyone wants to be.​ Learn more about your ad choices. Visit megaphone.fm/adchoices

11 Kesä 20109min

A Golf Love Story

A Golf Love Story

Zig Ziglar tells his favorite golf story.​ Learn more about your ad choices. Visit megaphone.fm/adchoices

5 Kesä 201012min

What can a question do for you?

What can a question do for you?

Zig Ziglar describes how questions can give you the answers you need in a sales process. Learn more about your ad choices. Visit megaphone.fm/adchoices

28 Touko 201011min

The value in you

The value in you

Zig Ziglar encourages you to see your potential within yourself and use it to the best of your ability. Learn more about your ad choices. Visit megaphone.fm/adchoices

22 Touko 20108min

Submission in Action

Submission in Action

Zig Ziglar describes how he and his wife submit to each other for a long lasting relationship  Learn more about your ad choices. Visit megaphone.fm/adchoices

14 Touko 201011min

Pity Party

Pity Party

Zig Ziglar describes how he turned himself around when faced with a negative situation Learn more about your ad choices. Visit megaphone.fm/adchoices

7 Touko 20109min

How do you treat others?

How do you treat others?

Zig Ziglar gives advice on how to build winning relationships by treating others with respect. Learn more about your ad choices. Visit megaphone.fm/adchoices

3 Touko 20109min

Ripples in the Ponds

Ripples in the Ponds

Zig Ziglar reminds us that when we are kind and compassionate that can have a positive affect on many more people than we may ever even know Learn more about your ad choices. Visit megaphone.fm/adchoices

26 Huhti 201011min

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