722: Why you want to market to qualified people

722: Why you want to market to qualified people

Do you have a product or service? Are you good at selling it? Between those two things is marketing. Getting interested parties in front of you. Key in on “interested”. Most of today’s marketing casts a very broad blanket out into the digital world and hopes to find the right people. Zig Ziglar referred to that as pursuing “suspects”. He was fond of “prospecting”, where you pursue people you know are interested in what you have to offer, based on three measurements or as Tom Ziglar says, “qualified” people. In this show we listen to a four minute message from Zig on prospecting, then I asked this question, “What type of marketing works best for your business?” (and what is your business?) Tons of responses. Tom Ziglar and I talked through a bunch of them to bring you a great crash course in what you can be doing to appropriately prospect and have more or the RIGHT people to sell to. Learn more about your ad choices. Visit megaphone.fm/adchoices

Jaksot(1645)

You Are On The Diabetes Spectrum & How To Stay Low | Functional Friday

You Are On The Diabetes Spectrum & How To Stay Low | Functional Friday

We tend to think of diabetes as something you have or not, like a broken leg. But diabetes in simple terms is an issue of your body being able to deal with sugar, and in our culture we all take in mor...

23 Joulu 20221h 3min

How To Discover & Make Money Doing What You Care About & Have Skill To Fulfill | Matt McWilliams Part 1

How To Discover & Make Money Doing What You Care About & Have Skill To Fulfill | Matt McWilliams Part 1

Work at what you love. Work at what you’re passionate about. We hear this message a lot, yet few people are really doing it, and I’m submitting here that we tend to view it wrong. Let’s drop the bagga...

21 Joulu 20221h 22min

Love - How To Be It Instead Of Do It | Humble The Poet Part 3 with Jared Angaza

Love - How To Be It Instead Of Do It | Humble The Poet Part 3 with Jared Angaza

When you break it down and really look at it, nearly all our attempts to love others are action based. They are things we do. One of the bestselling self-help books of all time is The 5 Love Languages...

19 Joulu 20221h 7min

Equip Yourself To Receive & Retain Happiness, Joy, and Hope | Functional Friday

Equip Yourself To Receive & Retain Happiness, Joy, and Hope | Functional Friday

“Happiness” is a dramatically popular topic today, as many are not feeling so happy. A very real issue however is whether you have the mental and physical ability to even adequately receive and retain...

16 Joulu 20221h 9min

Relational Health & How To Know Your Priorities & Values | Humble The Poet Part 2

Relational Health & How To Know Your Priorities & Values | Humble The Poet Part 2

This episode is about relationships, but to explain it I’m going to use the analogy of digestive problems and foods. If you struggle with IBS or gas and bloating and such, and you want to get better, ...

14 Joulu 202257min

Dismantling Love & How To Stop Seeking Or Trying To Achieve It | Humble The Poet Part 1

Dismantling Love & How To Stop Seeking Or Trying To Achieve It | Humble The Poet Part 1

At the end of the day, and our lives, there is nothing we desire more than love. To be chosen by others and given their affection, devotion, and commitment. Yet relational statistics showcase we are p...

12 Joulu 20221h 33min

Know What Foods Are Helping & Hurting You Most | Functional Friday

Know What Foods Are Helping & Hurting You Most | Functional Friday

Our bodies are like a wood burning stove. To a degree you can throw anything in them and they’ll burn it for energy to keep your heart beating. So putting in 10 twinkies or a salad, what’s the differe...

9 Joulu 20221h 19min

The Enoughness Deficit - How To Be Enough Without Achieving More | Peter Mutabazi Part 3 with Jared Angaza

The Enoughness Deficit - How To Be Enough Without Achieving More | Peter Mutabazi Part 3 with Jared Angaza

When will you be enough? The question bothers me. I’m a fan of growing and striving and achieving and to a fair degree I feel it is a responsibility to do so. There are aspects of myself I’m not satis...

7 Joulu 20221h 10min

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