The Value Equation - How To Reverse Engineer Pricing | Ep 181

The Value Equation - How To Reverse Engineer Pricing | Ep 181

"The more I see the big companies (…) all I keep seeing is how they focus on removing barriers, on how they focus on removing friction" Today, Alex (@AlexHormozi) discusses the value equation and how to increase the perceived value of a product or service by decreasing the obstacles and friction that a prospect has to go through to achieve the desired outcome. He emphasizes the importance of focusing on the bottom side of the equation and removing pain and decreasing the bottom line for customers to increase the value of the product or service. Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth. Timestamps: (1:05) - Value equation has four pieces. (2:23) - Detractors: delay, pull away from value charged. Actual time/effort. (4:52) - Examples: Xanax vs meditation and Netflix. (8:00) - Decrease time and effort to increase value. (11:39) - Real value is removing pain, decreasing bottom side. (15:04) - Differentiate value and squeeze time to win and keep customers. Follow Alex Hormozi’s Socials: LinkedIn | Instagram | Facebook | YouTube | Twitter | Acquisition

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Jaksot(1138)

Why Winners Say No | Ep 988

Why Winners Say No | Ep 988

Book Your Spot at the Live Scaling Workshop in Las Vegas: https://www.acquisition.com/o-vegas     The early stages of business growth require exploration. However, progressive scaling requires isolati...

23 Heinä 8min

How I’d Scale This Business From $1M to $3M

How I’d Scale This Business From $1M to $3M

Download your free personalized $100M scaling roadmap in under 30 seconds: https://www.acquisition.com/roadmap?el=yt-alex-486r&htrafficsource=youtube Most businesses don’t have a growth problem. They...

21 Heinä 23min

Why Saying Your Business Isn't Scalable Is the Wrong Diagnosis | Ep 987

Why Saying Your Business Isn't Scalable Is the Wrong Diagnosis | Ep 987

Book Your Spot At The Live Scaling Workshop In Las Vegas: https://www.acquisition.com/o-vegas Every business is scalable. Some are just harder to scale than others, and most owners can't tell the dif...

16 Heinä 12min

Scaling a $300K Moving Company in 60 Minutes

Scaling a $300K Moving Company in 60 Minutes

Download your free personalized $100M scaling roadmap in under 30 seconds: https://www.acquisition.com/roadmap?el=yt-alex-486r&htrafficsource=youtube Selling labor by the hour in a service business i...

14 Heinä 34min

The Downsell Math and How to Build an Offer Worth 10x More | Ep 986

The Downsell Math and How to Build an Offer Worth 10x More | Ep 986

Download your free personalized $100M scaling roadmap in under 30 seconds: https://www.acquisition.com/roadmap?el=yt-alex-486r&htrafficsource=youtube The middle of the pricing spectrum is where most ...

9 Heinä 9min

The Only Two Numbers That Decide If Your Business Survives | Ep 985

The Only Two Numbers That Decide If Your Business Survives | Ep 985

Download your free personalized $100M scaling roadmap in under 30 seconds: https://www.acquisition.com/roadmap?el=yt-alex-486r&htrafficsource=youtube      Methods expire, but models remain the same. I...

7 Heinä 13min

3 Levels of Building a Personal Brand | Ep 984

3 Levels of Building a Personal Brand | Ep 984

Download your free personalized $100M scaling roadmap in under 30 seconds: https://www.acquisition.com/roadmap?el=yt-alex-486r&htrafficsource=youtube      A strong personal brand is one of the mo...

2 Heinä 15min

How to Create Content That Leads to Buyers | Ep 983

How to Create Content That Leads to Buyers | Ep 983

Download your free personalized $100M scaling roadmap in under 30 seconds: https://www.acquisition.com/roadmap?el=yt-alex-486r&htrafficsource=youtube      Targeting actual buyers beats vanity metrics ...

30 Kesä 10min

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