Maciej Zawadziński: A future without Google Analytics
Masters of Privacy21 Tammi 2022

Maciej Zawadziński: A future without Google Analytics

Maciej Zawadziński is an AdTech and MarTech expert, founder of several successful companies and online privacy rights advocate. Striving towards more conscious data use and a healthier digital advertising ecosystem, Maciej is currently devoting his knowledge and skills to developing Piwik PRO – a privacy-focused analytics platform, the perfect alternative to Google Analytics.

We have debated the immediate consequences of recent developments concerning the use of Google Analytics in the European Union, as well as other important topics for Marketing Technology and Digital Analytics professionals: valid consent, sample sizes, the avoidance of cookie banners altogether, and the future of data-driven marketing.

References:

Tämä jakso on lisätty Podme-palveluun avoimen RSS-syötteen kautta eikä se ole Podmen omaa tuotantoa. Siksi jakso saattaa sisältää mainontaa.

Jaksot(124)

Erica Irvin (Lowe’s): the new boundaries of the discipline

Erica Irvin (Lowe’s): the new boundaries of the discipline

Are privacy compliance and AI governance poised to remain stand-alone practices within the large enterprise? What is their interplay with an all-encompassing compliance effort? How will we deal with c...

3 Elo 202525min

Christine Desrosiers (Boltive): Privacy Tech spotlight V - understanding Manipulative Design and rolling out comprehensive client-side monitoring

Christine Desrosiers (Boltive): Privacy Tech spotlight V - understanding Manipulative Design and rolling out comprehensive client-side monitoring

What is “manipulative design”? How does this concept differ from “dark patterns”? How could we expand website and mobile app monitoring to a company’s ad stack?  Boltive’s Christine Desrosiers has joi...

27 Heinä 202532min

Ansuman Acharya (Airbnb): What is Privacy UX?

Ansuman Acharya (Airbnb): What is Privacy UX?

Could transparency and control requirements be seamlessly integrated within delightful customer journeys? How has a famously design-led company (Airbnb) mastered Privacy User Experience? Ansuman Achar...

19 Heinä 202529min

Nathalie Barrera: NIS2 (EU) and the interplay between cybersecurity, privacy, AI, and IoT data laws

Nathalie Barrera: NIS2 (EU) and the interplay between cybersecurity, privacy, AI, and IoT data laws

Will EU cybersecurity laws result in new global standards? Should companies handle NIS2 compliance in concert with GDPR, AI Act, or Data Act requirements? Does it make sense to take data localization ...

13 Heinä 202530min

Vaibhav Antil (Privado): Privacy Tech spotlight IV - from trust to evidence

Vaibhav Antil (Privado): Privacy Tech spotlight IV - from trust to evidence

How do we move from mere words to actual baked-in privacy? Can built-in alerts, code scanning tools, or server-side auditing make life much easier for DPOs and legal teams?  We are joined by Vaibhav A...

7 Heinä 202528min

John Pavolotsky: How successful can US privacy laws be at regulating AI models and systems?

John Pavolotsky: How successful can US privacy laws be at regulating AI models and systems?

John Pavolotsky is a partner at Stoel Rives in San Francisco. He is co-chair of the firm's AI, Privacy & Cybersecurity group and focuses his practice on data privacy, information security, and complex...

30 Kesä 202527min

Thomas Ghys: The privacy engineer as a translator, an auditor, and a programmer

Thomas Ghys: The privacy engineer as a translator, an auditor, and a programmer

Who can really claim to be a privacy engineer? Does this change in the digital marketing arena? What is the winning formula to integrate this role within the company’s privacy practice? Thomas Ghys ha...

21 Kesä 202528min

Cillian Kieran (Ethyca): Privacy Tech spotlight III - compliance as an engineering challenge

Cillian Kieran (Ethyca): Privacy Tech spotlight III - compliance as an engineering challenge

Can we shift the focus from documentation to technical implementation? How can we bridge the cultural differences between legal teams and engineers? What do we mean with open-source data classificatio...

14 Kesä 202527min

Suosittua kategoriassa Liike-elämä ja talous

sijotuskasti
mimmit-sijoittaa
psykopodiaa-podcast
rss-oivalluksia-rahasta-elamasta
ostan-asuntoja-podcast
rss-rahapodi
rahapuhetta
vapauta-supervoimasi-podcast
rss-rahamania
asuntoasiaa-paivakirjat
rss-ammattipodcast
herrasmieshakkerit
syo-nuku-saasta
pomojen-suusta
rss-laakispodi
rss-kaikki-koroista
rss-markkinointitrippi
rss-perho-rajoilla
rss-rikasta-elamaa
rss-pariisilaiset