Marketing Shakespeare

Marketing Shakespeare

Getting audiences interested in Romeo and Juliet might be easy. But what about those more unfamiliar Shakespeare plays? Here’s an insider’s take on marketing and promotion at America’s Shakespeare festivals and theaters. Our guests are Katie Perkowski, Director of Marketing at the Alabama Shakespeare Festival in Montgomery, Alabama; Jeff Fickes, who is Communications Director at the Seattle Shakespeare Company; and Emma Corey, Director of Marketing and Communications at the Hudson Valley Shakespeare Festival in Garrison, New York. All three are part of the Folger’s Theater Partnership Program. They are interviewed by Barbara Bogaev. From the Shakespeare Unlimited podcast series. Published January 9, 2018. © Folger Shakespeare Library. All rights reserved. This podcast episode, “There is the Playhouse Now, There Must You Sit” was produced by Richard Paul. Garland Scott is the associate producer. For more information, show credits, and transcript: https://www.folger.edu/shakespeare-unlimited/marketing

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Adjoa Andoh on Shakespeare

Adjoa Andoh on Shakespeare

Known to many as Lady Danbury in Netflix’s Bridgerton, Adjoa Andoh, MBE, is also a celebrated Shakespearean actor and director. Across her career, Andoh has returned to Shakespeare not as a fixed can...

23 Maalis 37min

Thinking Through Shakespeare, with David Womersley

Thinking Through Shakespeare, with David Womersley

Many readers turn to Shakespeare for the beauty of his language or the power of his stories. But in Thinking Through Shakespeare, Oxford scholar David Womersley suggests that the plays offer something...

10 Maalis 34min

The Boydell Shakespeare Gallery

The Boydell Shakespeare Gallery

When you visit a new city, one of your first stops might be a museum. It turns out that public art galleries are largely an 18th-century invention. In London in 1789, publisher John Boydell helped sha...

24 Helmi 36min

Whitney White and Shakespeare

Whitney White and Shakespeare

Whitney White is a theatrical powerhouse. A director, writer, actor, and musician, White’s work has been seen on Broadway, Off Broadway, and at major institutions including The Public Theater, the Bro...

10 Helmi 34min

Shakespeare and Mathematics

Shakespeare and Mathematics

Many Shakespeare fans don’t think of themselves as “math people.” They’re theater kids, poetry lovers, bookworms, right? But in Shakespeare’s world, math and literature were deeply intertwined. In Muc...

27 Tammi 34min

Spain's Golden Age of Theater

Spain's Golden Age of Theater

While Shakespeare was reshaping English drama, a parallel theatrical revolution was unfolding in Spain. During the Spanish Golden Age, playwright Lope de Vega pioneered the comedia nueva, a bold new d...

13 Tammi 31min

The Strange History of Samuel Pepys's Diary

The Strange History of Samuel Pepys's Diary

Why does Samuel Pepys’s diary still matter 200 years after it was first published? In her new book, The Strange History of Samuel Pepys’s Diary, historian Kate Loveman examines how Pepys’s extraordina...

29 Joulu 202536min

Celebrating Elizabethan Cooking, with Sam Bilton

Celebrating Elizabethan Cooking, with Sam Bilton

What did people really eat in Shakespeare’s England? In her new book, Much Ado About Cooking, food historian Sam Bilton uncovers the vibrant and surprising world of early modern cuisine—where sugar wa...

16 Joulu 202534min

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