The House that Came in the Mail Again
99% Invisible5 Loka 2021

The House that Came in the Mail Again

The Sears & Roebuck Mail Order Catalog was nearly omnipresent in early 20th century American life. By 1908, one fifth of Americans were subscribers. Anyone anywhere in the country could order a copy for free, look through it, and then have anything their heart desired delivered directly to their doorstep. At its peak, the Sears catalog offered over 100,000 items on 1,400 pages. It weighed four pounds. Today, those 1,400 pages provide us with a snapshot of American life in the first decade of the 20th century, from sheep-shearing machines and cream separators to telephones and china cabinets. The Sears catalog tells the tale of a world -- itemized. And starting in 1908, the company that offered America everything began offering what just might be its most audacious product line ever: houses.

Buy The 99% Invisible City!

Subscribe to SiriusXM Podcasts+ to listen to new episodes of 99% Invisible ad-free and a whole week early.

Start a free trial now on Apple Podcasts or by visiting siriusxm.com/podcastsplus.


Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Jaksot(776)

For a Dollar and a Dream

For a Dollar and a Dream

From scratchers to the Powerball, the lottery is the most popular form of gambling in the United States, even though the odds of winning a big jackpot is infinitesimally small. Jonathan D. Cohen is a ...

11 Huhti 202339min

De Fiets Is Niets

De Fiets Is Niets

Today the Netherlands has a reputation as a kind of bicycling paradise. Dutch people own more bicycles per capita than any other place in the world. The country has more than 20,000 miles of dedicated...

4 Huhti 202343min

The Panopticon Effect

The Panopticon Effect

The “panopticon” might be the best known prison concept in the world. In the original design, all the cells are built around a central guard tower, designed to maintain order just by making prisoners ...

29 Maalis 202337min

The Wilderness Tool

The Wilderness Tool

Vintage crosscuts that were made between 1880 and 1930 are often the tool of choice for trail workers who maintain the country’s roughly 112 million acres of protected land. That’s ahead of chain saws...

21 Maalis 202344min

Twenty Thousand Hertz- Golden

Twenty Thousand Hertz- Golden

The podcast Twenty Thousand Hertz is a show about the world's most interesting and recognizable sounds. I think of it as almost a sibling of 99% Invisible: lovingly produced and reported deep dives in...

17 Maalis 202332min

A Whale-Oiled Machine

A Whale-Oiled Machine

Back when whale oil was mainly used as a fuel to burn in lanterns and streetlights, an enterprising man named William F. Nye found a new way to sell whale oil to a rapidly changing world: as a lubrica...

14 Maalis 202334min

The Lost Cities of Geo Redux

The Lost Cities of Geo Redux

If we’ve learned anything from watching the turnover of tech giants like Yahoo! and MySpace, it’s that internet darlings rise and fall. And there’s something darkly fascinating about watching it happe...

7 Maalis 202343min

RoboUmp

RoboUmp

One study from 2018 found that Major League Baseball umpires blow about 14 calls every game. That’s 34,000 bad calls every year. And it makes a difference. A blown strike call can decide a win or a lo...

28 Helmi 202327min

Suosittua kategoriassa Liike-elämä ja talous

sijotuskasti
mimmit-sijoittaa
psykopodiaa-podcast
rss-rahapodi
pomojen-suusta
ostan-asuntoja-podcast
rss-rahamania
rahapuhetta
rss-myyntikoulu
rss-draivi
herrasmieshakkerit
juristipodi
salkunrakentaja-podi
sijoitusovi-podcast
rss-h-asselmoilanen
rss-lahtijat
rss-startup-ministerio
rss-seuraava-potilas
rss-set-for-life-sijoita-ja-vaurastu
rss-viisas-raha-podi