#027: IWTO Planet Wool Special

#027: IWTO Planet Wool Special

Introduction

For one episode the Wool Academy podcast is being taken over by Planet Wool - a Podcast by the International Wool Textile Organisation. As this episode is launching on 3 May 2017, the 86th IWTO Congress is taking place in Harrogate, United Kingdom. The IWTO Congress offers 3 full days of excellent wool industry speakers and networking opportunities. Wool Academy is of course also attending the event to secure some more amazing interviews for the podcast.

This episode gives all Wool Academy listeners a taste of the IWTO Congress. In 2016, The IWTO Congress took place in Sydney, Australia. All presentations from that event have been recorded and published as the Planet Wool Podcast. In this Wool Academy episode, you can listen to one of these presentations.

The speaker is Craig Vanderoef, Senior Director Global Running Apparel and Customization at Adidas. Craig talks about growing the next generation of wool in sports. He particularly talks about how to communicate to the generations called Gen Y and Gen Z. He also points out how retail brands and the wool industry can work closely together to deliver innovative products to these younger consumers.

If you want to listen to more presentations, go to Soundcloud.com and search for Planet Wool. A total of 28 great episodes awaits you there. The Planet Wool podcast covers topics such as wool market trends, sustainability, consumer trends, education and retail.

Tämä jakso on lisätty Podme-palveluun avoimen RSS-syötteen kautta eikä se ole Podmen omaa tuotantoa. Siksi jakso saattaa sisältää mainontaa.

Jaksot(100)

#126 Nan Bray about sheep nutrition and land conservation

#126 Nan Bray about sheep nutrition and land conservation

Nan Bray is a sheep farmer in Tasmania where she runs her company White Gum Wool. In this Wool Academy Podcast interview, Nan explains her three commitments of excellence in sheep nutrition, conservat...

1 Huhti 20211h 15min

#125 Sophie Holt about animal welfare on farm

#125 Sophie Holt about animal welfare on farm

Tom and Sophie Holt raise Dohne Merinos on their farm Coonong Station in Australia. Coonong Station is RWS and Authentico accredited as well as being the only Australian wool producer to be Certified ...

11 Maalis 202153min

#124 Nora and Viktor Jelinek about the value of story telling

#124 Nora and Viktor Jelinek about the value of story telling

Nora and Viktor Jelinek run a business by the name Visual Narrative. They are specialised in helping companies tell their stories successfully through photography. They are particularly focused on hel...

24 Helmi 202137min

#123 Dr. Paul Swan about the future of wool sustainability standards

#123 Dr. Paul Swan about the future of wool sustainability standards

Dr. Paul Swan is the Program Manager of the sustainability standard Sustainawool at the Australian Wool Exchange (AWEX). In this Wool Academy Podcast interview, Paul Swan provides details about Sustai...

10 Helmi 20211h 4min

#122 Cody Nicholson-Stratton about diversified livestock and local food systems

#122 Cody Nicholson-Stratton about diversified livestock and local food systems

Cody Nicholson-Stratton shares the story of how he and his husband Thomas were looking to diversify their family's farm and promote sustainability for future generations. Together with two more genera...

27 Tammi 20211h 16min

#121 Ethical, sustainable and profitable wool production

#121 Ethical, sustainable and profitable wool production

Susan Finnigan together with her husband, son, and daughter-in-law grow fine merino wool on their sheep property Kia Ora in Australia. The farm is certified for several animal welfare and sustainabili...

14 Tammi 202139min

#120 Why Consumers Want To Know More

#120 Why Consumers Want To Know More

Verena Keller is the Managing Director Sales, Marketing and Product at Know Your Stuff - an online platform that makes the textile supply chain fully transparent and traceable from fibre to finished p...

17 Joulu 202038min

#119 Sustainability and Business Strategy go Hand in Hand - Interview with Ian Whiteford

#119 Sustainability and Business Strategy go Hand in Hand - Interview with Ian Whiteford

Ian Whiteford is responsible for Sustainability and Compliance at the Schottish weaving company Alex Begg. In this interview, Ian Whiteford shares insights about how the company started implementing i...

3 Joulu 202042min

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