622: How to Revive an App with Craig Briggs

622: How to Revive an App with Craig Briggs

Coming up is a coaching call with someone who waited to do the marketing after the app had launched. We discuss app revival strategies, design changes, how to name your app and different growth hacks.

Craig Briggs is the founder of Rice Burger Labs.

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Jaksot(1027)

The Untapped Ad Revenue Opportunity for Mobile Apps

The Untapped Ad Revenue Opportunity for Mobile Apps

Most app publishers are leaving ad revenue on the table, especially in under-monetized regions.In this episode, we are joined by Nana Landau, In-App Partnerships at Yango Ads, to discuss modern ad mon...

13 Kesä 1h 1min

Hidden Revenue Levers for Higher ROAS & LTV

Hidden Revenue Levers for Higher ROAS & LTV

In this talk at AppsFler MAMA SF 2026, Steve P. Young breaks down the latest app monetization strategies that are actually working in 2026, including onboarding paywalls, paid intro offers, reverse tr...

9 Kesä 10min

Generative Engine Optimization (GEO): Grow Downloads With AI Search

Generative Engine Optimization (GEO): Grow Downloads With AI Search

Generative Engine Optimization, or more commonly known as AI search, is reshaping app discovery faster than most founders realize.In this episode, we are joined by David Andersen, Co-Founder & CTO of ...

6 Kesä 1h 22min

How U-Haul Saved $3M By Adding This One Simple Feature

How U-Haul Saved $3M By Adding This One Simple Feature

Recorded live at MAU Vegas 2026 in collaboration with AppsFlyer, Steve P. Young had a quick conversation with David LoPresti, Director of Consumer Apps at U-Haul, to break down the app strategies help...

2 Kesä 6min

7 Ad Monetization Hacks Top Apps Use in 2026

7 Ad Monetization Hacks Top Apps Use in 2026

Are you leaving money on the table with your app monetization strategy?In this video, Steve P. Young breaks down the ad monetization hacks top gaming and non-gaming apps are using right now to increas...

26 Touko 15min

MAU Vegas 2026 Debrief: AI, Growth & What Actually Worked

MAU Vegas 2026 Debrief: AI, Growth & What Actually Worked

Steve P. Young just got back from MAU Vegas 2026, slightly jet-lagged, heavily caffeinated, and loaded with fresh insights on app growth, AI, monetization, onboarding, and the strategies mobile leader...

23 Touko 1h 3min

This Fitness App Makes $200K a Month Using Only AI Video Ads

This Fitness App Makes $200K a Month Using Only AI Video Ads

In this video, Steve P. Young breaks down how modern apps are scaling using AI video ads, Meta ads, and web-to-app monetization funnels, with real examples from top-performing apps like MadMuscles.We ...

19 Touko 12min

The App Distribution & Monetization Trends in 2026

The App Distribution & Monetization Trends in 2026

In this solo episode, Steve P. Young breaks down the latest trends in app monetization and distribution, sharing insights from recent industry discussions, including key takeaways from the Business of...

16 Touko 1h 5min

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