625: How to Use Tumblr for App Downloads with Heidi Yu

625: How to Use Tumblr for App Downloads with Heidi Yu

Today's guest shares how you can drive app downloads using a forgotten social network called Tumblr. Also you will discover how her company is incorporating cryptocurrency into their product.

Heidi Yu is the CEO / Co-Founder Boostinsider & BOOSTO.

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Top 5 App Monetization Trends You Can’t Ignore for 2026

Top 5 App Monetization Trends You Can’t Ignore for 2026

Struggling to grow your app’s revenue in 2025? In this episode, we break down the Top 5 App Monetization Trends you can’t afford to ignore this year, backed by real data and growth insights.We’re join...

1 Marras 20251h 13min

The Shortcut to Scale: The Distribution First Mindset

The Shortcut to Scale: The Distribution First Mindset

We’ve all been told the same story: build a great product, and success will follow. But history tells a different tale. The truth is, most great products never make it—not because they weren’t good en...

28 Loka 202525min

From The Big Bang Theory to App Founder

From The Big Bang Theory to App Founder

What happens when Raj trades cosmic conversations for app ideas and startups? In this episode, we’re joined by Kunal Nayyar, best known for his role as Raj in The Big Bang Theory. Today, he’s here not...

25 Loka 20251h 1min

The Apple Controversy: Apps Gone Free & Indie App Santa Removal Explained

The Apple Controversy: Apps Gone Free & Indie App Santa Removal Explained

In this emergency video, Steve shared his take on the Apple controversy surrounding Apps Gone Free campaigns. Indie developers are struggling to grow apps while Apple cracks down, but Steve explains h...

21 Loka 202513min

How He Scaled His App Portfolio to $868K ARR (as a Solo Founder)

How He Scaled His App Portfolio to $868K ARR (as a Solo Founder)

In this episode, we’re joined once again by Alim Charaniya — 4x founder, former Head of Mobile at PrizePicks, and now the brains behind Ambitious Labs.Last time, Alim shared how he builds and validate...

18 Loka 20251h 7min

App Growth Benchmarks 2025: Trends & Data Every UA Manager Must Know

App Growth Benchmarks 2025: Trends & Data Every UA Manager Must Know

The new Appsflyer 2025 App Marketing Benchmarks report is out — and it’s packed with insights every UA manager needs.In this video, Steve P. Young breaks down the key data so you can see exactly how y...

14 Loka 202510min

The Growth Formula Nobody Talks About: Retention + ARPU Beats Acquisition

The Growth Formula Nobody Talks About: Retention + ARPU Beats Acquisition

In this episode, we’re joined by Michael Rotella, a product leader who’s helped brands like Weight Watchers, Verizon, and top startups build high-retention, high-ARPU apps that turn downloads into lif...

11 Loka 20251h 14min

Copy This Meta Ads Strategy to Scale Your Web2App Campaigns (Part 2/2)

Copy This Meta Ads Strategy to Scale Your Web2App Campaigns (Part 2/2)

In part 2 of this Meta Ads for Web2App campaigns series, Steve P. Young and Igor Lyubimov, CEO at web2wave, share how to optimize and scale Web2App campaigns without wasting money.You’ll discover:✅ Th...

7 Loka 202522min

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