639: Automatically Find New Facebook Audiences with Colette Nataf

639: Automatically Find New Facebook Audiences with Colette Nataf

Today's guest went from managing user acquisition at MileIQ to building an AI powered growth engine that automatically creates new Facebook interest groups and Google keywords. You will discover the building blocks you need before you should advertise, what colors work the best in Facebook ads and how they drove 26% of new purchases for Petoton.

Colette Nataf is the CEO at Lightning AI.

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How to Use AI to Increase Your App Engagement

How to Use AI to Increase Your App Engagement

Today's guest is pioneering the use of games for cognitive assessment, opening up new possibilities for not only the gaming and mobile industry but for mental health diagnostics and treatment. 💅 Ele...

14 Elo 20231h 31min

Apple App Tracking Transparency: What Is It & How to Adapt

Apple App Tracking Transparency: What Is It & How to Adapt

Join us as we delve into the recent changes in Apple's App Tracking Tranparency (ATT) and its impact on app marketing. Discover how these shifts are reshaping the mobile ecosystem and redefining gran...

10 Elo 202310min

57% Increase in Paywall Views with a Simple Icon Change

57% Increase in Paywall Views with a Simple Icon Change

🔥 Discover the Powerful Icon Change that Skyrocketed Paywall Views by 57%! 📈 In this exciting video, we delve into a remarkable success story where a minor tweak led to a major breakthrough in paywa...

8 Elo 20236min

How to Get Your First 1,000 Downloads with Reddit Marketing

How to Get Your First 1,000 Downloads with Reddit Marketing

Are you ready to unlock the potential of Reddit and skyrocket your app or content's success? In this comprehensive guide, we'll reveal the tried-and-tested strategies that will lead you to your first ...

7 Elo 202354min

Mastering App Monetization: CRM & Discounting Strategies Revealed

Mastering App Monetization: CRM & Discounting Strategies Revealed

Welcome to our latest video where we dive deep into the fundamentals of Customer Relationship Management (CRM) and its profound impact on skyrocketing your app revenues! We'll demystify the core prin...

1 Elo 202315min

Creating a Sticky App: Unraveling the Secrets of User Retention and Long-Term Success

Creating a Sticky App: Unraveling the Secrets of User Retention and Long-Term Success

Are you tired of seeing apps with fantastic onboarding but struggle to retain users in the long run? Do you dream of building an app that not only converts well but also brings users back for more, cr...

31 Heinä 20231h 4min

App Reskinning Made Easy: Learn the Techniques from a $100K Vocabulary App

App Reskinning Made Easy: Learn the Techniques from a $100K Vocabulary App

Remember when reskinning an app was all the rage? In this video, you will discover a vocabulary app that is making over $100K a month and why it's a great example of how to reskin to today's competiti...

25 Heinä 20239min

Lessons Learned from 12 Million Downloads as Indie App Publisher

Lessons Learned from 12 Million Downloads as Indie App Publisher

Today's guest reveals the invaluable lessons learned while building an app portfolio that has generated over 12 million downloads! In this video, he'll take you on a rollercoaster ride through his exp...

24 Heinä 20231h 5min

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