639: Automatically Find New Facebook Audiences with Colette Nataf

639: Automatically Find New Facebook Audiences with Colette Nataf

Today's guest went from managing user acquisition at MileIQ to building an AI powered growth engine that automatically creates new Facebook interest groups and Google keywords. You will discover the building blocks you need before you should advertise, what colors work the best in Facebook ads and how they drove 26% of new purchases for Petoton.

Colette Nataf is the CEO at Lightning AI.

Jaksot(994)

Keyword Installs & Buying Reviews

Keyword Installs & Buying Reviews

In part 2 of our live stream, Steve shares the “word of the street” related to buying keyword installs and App Store reviews. Do they make a difference and what’s the backlash? Also, we audit a voodoo...

4 Heinä 202236min

5 App Marketing Strategies That I Got WRONG

5 App Marketing Strategies That I Got WRONG

I love being proved WRONG about some of my strategies. In this video, you will discover the monetization and engagement strategies that I got wrong! You will discover: 1) Onboarding personalization 2)...

4 Heinä 202224min

Mobile Game Ad Monetization

Mobile Game Ad Monetization

Discover how to monetize your mobile games. You will discover: - How game genres make sense for each ad type - Best practices for your monetization stack - The opportunity for brands in mobile gaming...

29 Kesä 202220min

NFTs in Mobile Gaming

NFTs in Mobile Gaming

Are NFTs the future of mobile gaming? Social Peta provides us with insights on how mobile games are starting to use NFTs and crypto. You will also discover the most popular ad creatives that are winni...

22 Kesä 202213min

How to Grow an App to 7-Figures

How to Grow an App to 7-Figures

Steve's been kidnapped! And his ransom is $1M! So Steve contacted his friend, Alon Waller, from Bluethrone and asked him to host an EMERGENCY App Masters show in which you guys and he will grow an ...

20 Kesä 20221h 11min

How to Increase AdMob eCPM for Mature Apps (Part 3/3)

How to Increase AdMob eCPM for Mature Apps (Part 3/3)

Have over a million downloads for your apps? You will discover how to increase your AdMob eCPM for mature apps. You will discover: - Why mediation plays a more important role in mature apps - Why you ...

15 Kesä 202213min

LTV of Subscription Plans

LTV of Subscription Plans

In part 2 of our live stream with Vitaly Davydov, you will discover the lifetime value (LTV) and average retention rate of subscription plans (weekly, monthly, yearly, etc). You will also discover the...

13 Kesä 202239min

Mobile Paywall Personalization & Optimization

Mobile Paywall Personalization & Optimization

Discover the best ways to optimize your app's paywall to increase your subscription rate. You will discover... - Average subscription price - Free trials analytics and benchmarks - Subscription retent...

13 Kesä 202228min

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