639: Automatically Find New Facebook Audiences with Colette Nataf

639: Automatically Find New Facebook Audiences with Colette Nataf

Today's guest went from managing user acquisition at MileIQ to building an AI powered growth engine that automatically creates new Facebook interest groups and Google keywords. You will discover the building blocks you need before you should advertise, what colors work the best in Facebook ads and how they drove 26% of new purchases for Petoton.

Colette Nataf is the CEO at Lightning AI.

Jaksot(994)

Black Hat ASO 2022

Black Hat ASO 2022

Discover the black hat ASO strategies that are working in 2022. Are they worth the risk? What's the best approach to ""hide"" that you are running these strategies? Also, you'll discover the tricks to...

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Which Onboarding Increased Sales by 102% (UI / UX Case Study)

Which Onboarding Increased Sales by 102% (UI / UX Case Study)

Discover how a simple UI / UX change to the onboarding (welcome flow) increased sales by 102%. Can you guess which test won? Download the app: https://apps.apple.com/app/id985365789 http://spiritualm...

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Marketing Budget Allocation for Mobile Apps

Marketing Budget Allocation for Mobile Apps

In part 2, you will discover the proper marketing budget allocation and channels to grow your mobile apps. You will also discover: - A reasonable minimum marketing spend - The smart way to respond to ...

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How User-Generated Content Ads Increase Installs by 30%

How User-Generated Content Ads Increase Installs by 30%

Discover why user-generated content ads are outperforming your overpriced agency-produced creatives. We will break down a case study where user-generated ads saw a CTR (click-through rate) uplift of 2...

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How to Fix AdMob Invalid Traffic / Activity

How to Fix AdMob Invalid Traffic / Activity

In order to be able to appeal an AdMob invalid traffic or activity suspension, you must understand the causes for such a penalty. You will discover what KPIs Google is monitoring in your AdMob accoun...

11 Touko 202219min

Why You Should NOT Use Social Media for Customer Service

Why You Should NOT Use Social Media for Customer Service

In part 2 of our live stream with Eric Vermillion, you will discover how to use chat automation to generate more app store reviews and why you should NOT use social media to provide customer service. ...

10 Touko 202245min

The Unexpected Channel That Increases Revenue

The Unexpected Channel That Increases Revenue

Discover why user feedback and great customer support lead to revenue growth. While app creators know that downloads and cost per install are important, they often leave some critical components on t...

9 Touko 202233min

Suspended AdMob Account? Here's Why & How to Fix It

Suspended AdMob Account? Here's Why & How to Fix It

Discover the top reasons why Google may suspend your AdMob account and how you can prevent it from happening. Also, discover what you can do to appeal a suspension. Top reasons for an AdMob Suspension...

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