762: Play Mobile Games for Cash Prizes with Frank Argentieri & Paul Rosa
You will hear the story of how two founders are trying to change the way we play casual mobile games. You will hear what happened to a previous startup, how they raised their initial funding and how t...
17 Joulu 201940min
Mobile Game Retention Strategies With This Kid
I have been talking a lot about Mobile App Retention and I thought, who better to bring on than an 11-year-old with zero attention span. So here's my son, Noah, to talk about what brings him back into...
12 Joulu 20198min
761: Successful Retention Campaigns with Mirela Cialai
Today's guest is the Director of Mobile Marketing at Zinio and she shares some of their most successful retention campaigns. You will discover one of their best campaigns for revenue, how they doubled...
10 Joulu 201935min
3 App Store Optimization Strategies You Should Be Testing for 2020
If there is one thing that is consistent with app store optimization (ASO), it’s that the app store stores are always changing its algorithms. Obviously, this makes sense since their objective is to g...
10 Joulu 201913min
760: Using Email Marketing for Mobile App Retention with Matthew Sadofsky
Today's guest is a mobile marketing executive with years of experience growing mobile first companies in the dating, music, gaming, and fitness industries. We talk about key metrics a data scientist c...
4 Joulu 201936min
759: How to Build a UA strategy for High-LTV Subscribers with Saulo Marti
Today's guest is the VP of Marketing of the highly popular 8fit app and he shares how to build a UA strategy optimized for high-LTV subscribers. Also, you will discover why performance marketing is no...
26 Marras 201946min
758: Launching a New Service in a Mature Market with Guillermo Gaspart
How do you overcome the first years of launching a totally new service into a mature market? Well today's guest is the Founder & CEO of BYHOURS, a service that lets you book hotels by the hour. He sha...
19 Marras 201932min
Apps Gone Free vs Apple Feature
In this video, I compare my favorite mobile growth hack versus getting an Apple Feature. You will discover why this campaign is even better than an Apple Feature. Watch Video on YouTube and Subscribe...
18 Marras 20199min
