The Billion-Dollar App Monetization Strategy
This week, we’re joined by Zach Witzel, former Uber pricing lead and now founder of Helium — the AI-powered paywall engine that’s helping top apps double revenue automatically.Zach helped Uber unlock ...
31 Touko 20251h 3min
Grow Your App With These Simple Referral Tricks
Want to grow your app like Cal AI, which now makes $20M+ a year? In this video, I break down the top word-of-mouth marketing / referral strategies that actually work in 2025 — with real examples and t...
27 Touko 202513min
MAU Vegas 2025 Debrief: Growth, AI & Lessons Learned
We just got back from MAU Vegas — slightly jet-lagged, seriously inspired, and armed with spicy takes on app growth, monetization, and what not to do with your onboarding.In this impromptu, caffeine-f...
24 Touko 202546min
MAU Vegas 2025 Debrief: Growth, AI & Lessons Learned
We just got back from MAU Vegas — slightly jet-lagged, seriously inspired, and armed with spicy takes on app growth, monetization, and what not to do with your onboarding.In this impromptu, caffeine-f...
24 Touko 202546min
How We DOUBLED Trial Conversions with This Simple Paywall A/B Test (14-Day Case Study)
Want to boost app revenue and retention without major redesigns or dev time? In this video, I break down two easy A/B tests that delivered massive gains in trial conversions and lifetime value (LTV) —...
20 Touko 202510min
How to Build Profitable Apps Without Coding
In this episode, we’re breaking down how you can build a revenue-generating app — without writing a single line of code.Our guest is Alim Charaniya, 4x founder and the brains behind Ambitious Labs. He...
17 Touko 20251h 1min
How to Build Profitable Apps Without Coding
In this episode, we’re breaking down how you can build a revenue-generating app — without writing a single line of code.Our guest is Alim Charaniya, 4x founder and the brains behind Ambitious Labs. He...
17 Touko 20251h 2min
How One Simple Paywall Test 3X’d Revenue for Our AI App (Case Study)
Discover the paywall A/B test that tripled our revenue for an AI app—without changing pricing or getting more downloads. In this video, we break down the exact test we ran (weekly vs yearly subscripti...
13 Touko 20258min
